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About the Role

As an Analyst, Digital Inventory, you will be part of a team responsible for planning & yield management, forecasting & analyzing inventory and optimizing campaigns across a diverse set of video and display products across our premium NBC Universal Digital suite. You will determine inventory levels and usage patterns, working with the National Sales Planning team in allocating inventory within a fast-paced environment. We are looking for a strong critical thinker, who is detail-oriented, proficient in Excel, and motivated to work in this ever-changing digital landscape.

Responsibilities

Forecasting and allocating Video and Display advertising inventory for NBCU/Versant Digital Portfolio across all platforms using several tools, including ad server forecasting (FreeWheel & Google Ad Manager) and internal forecasting tools
Collaborate with National Sales Planners on inventory avails with final sign off on media plans, across various deal and targeting types, such as Demo Guaranteed, Advanced Audience, contextual and AI-driven targeting
Review & approve insertion orders and modifications through order management system and effectively communicate any discrepancies or needed edits with Planning team
Execute data-focused/audience-driven requests and support our Programmatic Guaranteed business
Focus on understanding technology, ad servers, data & reporting tools/analytics needed for day-to-day tasks
Responsible for keeping current processes documented and accurate
Liaise with numerous internal departments such as: Planning, Sales, Operations, Distribution, Product Planning, Technology, Research, Data Insights and Marketing
Assist with training/presentations for Inventory and Planning groups
QA and maintain inventory tools and systems
Assist management, colleagues and other teams with risk, inventory analysis, site pacing, and Ad Hoc reports as needed
Work with Ops and Planning to optimize yield & provide input and solutions to address campaigns at risk
Maintain forecasting and reporting tools to allow Sales & Planning to provide superior customer service
Analyze and understand inventory levers and patterns to refine Excel-based methodologies for forecasting all types of ad inventory

Requirements

Bachelor’s Degree or equivalent experience
Minimum one (1+) year online media experience including internship experience; Ad Operations, Digital Inventory Management background strongly desired
Proficiency with MS Office; particularly MS Excel (including pivot tables – role is Excel heavy)
Knowledge of financial and operational principles specifically related to digital ad sales
Must be willing to work in New York, NY
Must be willing to submit to a background investigation
Must have unrestricted work authorization to work in the United States
Must be 18 years or older

Skills

Excel
MS Office
Pivot tables
Financial principles
Operational principles
Digital ad sales
Digital media business
Video advertising
Ad Serving software (Freewheel, GAM, Operative-1)
Tracking knowledge
Impressions
CTR
CPMs
eCPMs
Uniques
Page views
Visits
Demo comps
Analytical thinking
Creative problem-solving

Location

New York, NY

Work Type

Hybrid

Experience Level

Minimum one (1+) year online media experience including internship experience

Education Level

Bachelor’s Degree or equivalent experience

Salary/Compensations

$70,000 - $75,000

Benefits

Medical insurance
Dental insurance
Vision insurance
401(k)
Paid leave
Tuition reimbursement
Variety of other discounts and perks

About the Company

NBCUniversal is one of the world's leading media and entertainment companies.
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences.
We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service.
We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood.
NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work.
We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities.
We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Equal Opportunity

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].