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About the Role

Develop, manage, and execute creative, cross-media brand marketing strategies and campaigns for clients in the Netherlands. Combine strategic thinking with trend awareness to engage diverse target audiences and elevate brands. Act as a source of ideas, strategic advisor, and hands-on executor for 360° marketing campaigns.

Responsibilities

• Develop brand concepts, strategies, and positioning for clients.
• Plan and manage integrated 360° campaigns across social media, influencer marketing, newsletters, content, and paid media.
• Create and execute content and social media strategies aligned with brand and target audience.
• Coordinate and manage influencer campaigns and partnerships.
• Develop and expand newsletter and CRM marketing concepts.
• Analyze and optimize campaigns based on KPIs.
• Prepare and present concepts, campaign strategies, and performance reports during client presentations.
• Collaborate with Performance Marketing and Data teams.

Requirements

• At least 2 years of experience in brand marketing.
• Strong understanding of digital brands, content trends, and storytelling.
• Knowledge of and experience in social media marketing, influencer management, email marketing, and content marketing.
• Creative mindset with an excellent feel for target audiences, trends, and storytelling.
• Independent, structured, and solution-oriented work approach.
• Strong presentation and communication skills, both online and offline.
• Native-level Dutch speaker.
• Fluent in English.
• German language proficiency is an advantage.

Skills

• Brand Marketing
• Digital Branding
• Content Trends
• Storytelling
• Social Media Marketing
• Influencer Management
• Email Marketing
• Content Marketing
• Campaign Management
• Client Presentations
• Performance Analysis
• CRM Marketing

Location

• Berlin
• Amsterdam

Work Type

• Hybrid working (3 days office, 2 days remote)
• 40h/week

Experience Level

• 2+ years of experience in brand marketing

Benefits

• 28 vacation days (Berlin)
• 25 vacation days + 8% vakantietoeslag (Amsterdam)
• Monthly benefit budget via Alleo (health & sports)
• Travel expense reimbursement (location dependent)
• Pension scheme (location dependent)
• MacBook
• Shared lunch on office days
• Exchange program to work from the other office, funded by the company
• Annual team trip
• Growth and development opportunities through Yellowgrape Academy and Learned platform
• Afterwork drinks
• Team events
• Company boat access in summer