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About the Role

Partner Marketing exists to fuel the growth and success of Wellhub's global partner network. The Senior Manager, Partner Marketing (France & Benelux) leads Partner Marketing strategy and execution for these markets, acting as the regional Point of Contact (POC). This role directly impacts the growth and satisfaction of Wellhub's partner network in France and Benelux.

Responsibilities

• Develop and implement the local Business to Partner value proposition across all partner-facing materials and touchpoints for France and Benelux.
• Build Wellhub's presence and credibility within the regional fitness industry through relationships with industry associations/alliances, sponsorships, events, media/publications, and key opinion leaders (KOLs).
• Lead go-to-market strategy for partner launches, relaunches, and dedicated campaigns and promotions to end users and clients, driving growth with existing partners.
• Build partner trust through structured engagement initiatives, including fitness industry events, partner conferences and summits.
• Support the Demand Generation team’s strategy with local market insights and develop sales enablement materials to drive growth across the partner network.
• Partner closely with Partnerships, User Growth, Corporate communication, Content, Revenue teams local and global level to align initiatives with company-wide strategy.
• Manage the regional Partner Marketing budget for France and Benelux, allocating resources across campaigns, events and other marketing initiatives to drive results and maximize ROI.
• Use performance data and partner insights to inform, prioritize and continuously optimize Partner Marketing initiatives in the region.
• Autonomously identify and apply AI tools (e.g., Gemini, Claude) to raise the team's level of automation — streamlining repetitive tasks, accelerating content, reporting and campaign production, and embedding AI-assisted workflows into day-to-day ways of working.
• Continuously build personal AI fluency and share practices that help the broader team work smarter.
• Inspire and empower others by genuinely caring for your own wellbeing and your colleagues.
• Create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.

Requirements

• Native/fluent in French and fluent in English.
• Based in France with deep knowledge of local market and fitness industry culture.
• Working knowledge of Dutch is a plus.
• 8+ years of experience in Marketing, ideally with exposure to Partner, Channel, Product or Revenue Marketing in a B2B or B2B2C environment.
• Proven ability to build value propositions, brand positioning and go-to-market strategies, and to execute them independently as a regional lead.
• Comfortable managing institutional relationships with industry KOLs, associations and strategic partners.
• Strong cross-functional collaboration and stakeholder management skills.
• Data-driven approach to marketing decisions, comfortable with CRM and marketing analytics tools.
• Native/fluent French, prior Marketing experience, and English proficiency are mandatory requirements.

Skills

• Partner Marketing
• Channel Marketing
• Product Marketing
• Revenue Marketing
• B2B Marketing
• B2B2C Marketing
• Value Proposition Development
• Brand Positioning
• Go-to-Market Strategy
• Stakeholder Management
• CRM
• Marketing Analytics
• AI Tools

Location

• France

Work Type

• Hybrid
• Remote

Experience Level

• Senior

Benefits

• Free Gold membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more!
• Add up to three family members to your plan.
• Health insurance.
• One-time reimbursement to set up home office equipment.
• Monthly work allowance to help cover the costs of working from home.
• Flexibility to shape how and when work gets done.
• Minimum of 25 days paid holiday per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!).
• 100% paid parental leave to all new parents.
• Extended leave and a ramp-back period for parents giving birth.
• Access world-class platforms for career growth.
• Participate in interactive sessions for career growth.
• Build personalized development roadmap.
• Explore internal opportunities for career growth.
• Continuous learning and feedback to support personal and professional success.

About the Company

• At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription.
• Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company.
• We believe work should be fulfilling, inspiring, and balanced.
• Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact.
• Your contributions will help shape a healthier, more balanced world for you and millions of people globally.
• Wellhub was named a Top Sales Team of 2025!
• Wellhub was named one of the Best Engineering Teams and Top IT Companies to Work For in Portugal!
• Join a team where technology, purpose, and wellbeing come together.

Equal Opportunity

• Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer.
• All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
• We’re proud to be Syndio Fair Pay Certified, reflecting our ongoing dedication to equitable and fair pay practices across our global team.