Director, Global Marketing Operations, Campaign & Licensing at PVH Corp. | US | Rezi

Director, Global Marketing Operations, Campaign & Licensing at PVH Corp.

Director, Global Marketing Operations, Campaign & Licensing

PVH Corp. · US

2 days ago

Director, Global Marketing Operations, Campaign & Licensing

PVH Corp. · US

2 days ago
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About the Role

This role is part of the Global Marketing Operations and Project Management team, driving structure, efficiency, and focus across Calvin Klein’s Consumer Marketing Organization (CMO) and divisional brand teams. The Director, Global Marketing Operations, Campaign & Licensing is a strategic and creative leader responsible for driving operational excellence across Calvin Klein’s global marketing and content ecosystem for brand campaigns and our licensed business. This role owns the development of, and adherence to, seasonal and fiscal Go-To-Market (GTM) planning frameworks for the CMO, aligning teams and driving clarity across a fast-moving, matrixed environment. Leading a team of project managers, you’ll oversee the execution of complex initiatives - shaping project methodologies, optimizing workflows, and scaling tools that support seamless, digital-first delivery. The role is a balance; both hands-on in producing work and managing a team.

Responsibilities

  • Lead end-to-end GTM planning across seasonal and fiscal calendars, developing frameworks, cross-functional processes and workflows, and holding leaders and teams accountable to decisions and deadlines.
  • Define and evolve project methodologies that meet new and varying business needs, systemize scalable processes, tailoring approaches based on organizational complexity, and enabling adoption through team training.
  • Govern the implementation, optimization, and adoption of key tools and platforms that support operational planning, workflow visibility, and project health dashboards for leadership.
  • Contribute to executive leadership meetings with strategic operational insights, reporting, and recommendations to guide decision-making for the CMO.
  • Facilitate and present in senior-level forums and large cross-functional planning sessions, aligning stakeholders on priorities and action plans.
  • Own the cross-functional organization, coordination, timeline and project planning, and asset development process related to Calvin Klein’s Licensee business.
  • Oversee execution and delivery across the portfolio of active projects led by reporting Project Management team, supporting in managing dependencies, removing roadblocks, and ensuring milestones, decisions, and/or deliverables are met.
  • Implement and optimize systems and tools for project efficiency, enabling a digital-first, consumer-centric model for the CMO, ensuring greater transparency, agility to support business pivots, and individual-team accountability and adherence to deadlines.
  • Translate strategic priorities into structured, actionable plans and resourcing approaches, aligning project execution with broader brand and organizational goals.
  • Understand dependencies across functions to bring global 360 campaigns to life, proactively surfacing risks, streamlining decision-making, and mitigating issues to protect timelines, budgets, and creative integrity.
  • Serve as a trusted marketing liaison across the wider business with teams including product, legal, finance, VM & store environments, supply, operations, and regional teams, fostering collaboration, visibility, and accountability.
  • Build and maintain strong relationships across all levels and regions, tailoring communication style and approach to the nuances of function.
  • Communicate with clarity and precision, translating complex dynamics into clear updates and insights, and articulating solutions to keep the business moving forward.
  • Navigate global, virtual, and co-located environments with cultural fluency and a collaborative mindset that fosters alignment across diverse teams.
  • Lead, coach, and inspire a team of global project managers, cultivating a culture of accountability, adaptability, and performance excellence.
  • Support professional growth through mentorship, clear goal setting, and feedback, ensuring the team is equipped to lead within a fast-paced, high-performance environment.
  • Oversee internal and freelance resource planning to meet evolving business needs, balancing capacity with delivery expectations.

Requirements

  • 8-9+ years of experience in marketing operations, program/project management, or account management roles within creative-driven, fast-paced environments.
  • Demonstrated experience working directly with creative teams - supporting concept-to-delivery workflows across brand, content, and production functions.
  • Proven ability to lead and motivate teams in complex, matrixed organizations, with the confidence and emotional intelligence to navigate senior stakeholders and high-pressure environments.
  • Understanding of the full go-to-market lifecycle - from product development through content creation and global marketing activation.
  • Experience working in or supporting a large, global fashion or lifestyle brand is a plus.
  • Bachelor’s degree in Marketing, Communications, Business, or equivalent work experience.
  • Skilled at managing large-scale, cross-functional initiatives with shifting priorities, competing timelines, and multiple stakeholders across regions.
  • Strong written and verbal communication skills; able to distill complexity, guide cross-functional conversations, and present effectively at the executive level.
  • Proficient in workflow and project management tools such as Wrike, Asana, and Smartsheet, with working knowledge of Box, Figma, Adobe Creative Suite, and digital asset management (DAM) platforms.
  • This position is not eligible for sponsorship.

Skills

  • Obtaining & providing information to others
  • Explaining policies or practices to others
  • Influencing others
  • Negotiating with others to come to agreement
  • Negotiating with others with long-term strategic importance to the business
  • Within own Department at PVH
  • Across Departments at PVH
  • Across Business Units/Brands at PVH
  • Outside of PVH

Location

  • Global

Work Type

  • Hybrid

Experience Level

  • 8-9+ years

Education Level

  • Bachelor’s degree in Marketing, Communications, Business, or equivalent work experience

Salary/Compensations

  • $147,500 - $199,200

Benefits

  • Competitive pay
  • Bonus programs
  • Best in class medical insurance
  • Vision insurance
  • Dental insurance
  • Life insurance
  • Disability insurance
  • Above-market 401(k) contribution
  • Generous company-paid holidays
  • Paid time off
  • Hybrid working arrangements
  • Volunteer opportunities
  • Seasonal hours
  • Flexible work schedules
  • Headspace membership
  • Reimbursement for fitness memberships and/or digital meditation subscriptions
  • Opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities
  • Access to services for childcare, elder care, adoption preparation, pet care
  • Reimbursement for backup care
  • Tuition reimbursement
  • Associate Discount

About the Company

  • We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector.
  • Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan.
  • One of PVH’s greatest strengths is our people.
  • Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging.

Equal Opportunity

  • PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law.
  • In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.
  • PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant’s current or prior wages, salary or other compensation information in connection with the hiring process.
  • Accordingly, applicants are asked not to disclose this salary history information to PVH.