Director - Premium Marketing Strategist at Capital One | New York, NY, USA | Rezi

Director - Premium Marketing Strategist at Capital One

Director - Premium Marketing Strategist

Capital One · New York, NY, USA

5 days ago

Director - Premium Marketing Strategist

Capital One · New York, NY, USA

5 days ago
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About the Role

Drive acquisition and customer marketing for Capital One's premium product portfolio, from brand and creative strategy through in-market execution across multiple channels. This role requires leadership experience in brand strategy and developing/executing large-scale, full-funnel marketing campaigns.

Responsibilities

  • Build and maintain strong relationships with senior leadership across Premium Products & Experiences to ensure alignment with strategic priorities and business objectives.
  • Lead a team of marketing professionals, providing direction, coaching, and development to ensure high performance and career growth.
  • Lead execution of industry-leading marketing strategies, campaigns, and thought leadership content that establishes Capital One as a premium brand.
  • Partner across LOBs and marketing divisions to identify cross-sell opportunities and create integrated marketing approaches.
  • Leverage and enhance performance metrics to measure marketing effectiveness and ROI.
  • Collaborate with cross-functional partners, leveraging enterprise capabilities and strengths, to drive business objectives.
  • Develop and execute industry-leading marketing strategies that drive business outcomes.
  • Drive innovation in marketing approaches, leveraging data and insights to continuously improve effectiveness.

Requirements

  • Experience leading marketing and brand strategy efforts in large organizations.
  • Proven ability to manage multiple projects simultaneously.
  • Highly effective communication skills with outstanding writing and presentation abilities.
  • Proven leadership experience and driving work through others.
  • Effective management of diverse stakeholders, often amidst changing deadlines and priorities, while maintaining momentum and morale.
  • Bachelor's degree.
  • At least 10 years of experience in marketing.
  • At least 5 years of leadership experience.
  • Masters Degree in marketing or business.
  • At least 5 years of experience in marketing for financial services or another highly regulated industry.
  • At least 5 years of experience working with cross-functional teams in a matrixed environment with a track record of effectively working autonomously and navigating ambiguity.
  • Capital One will not sponsor a new applicant for employment authorization for this position.

Location

  • New York, NY

Work Type

  • Full-time

Experience Level

  • Director
  • 10 years of experience in marketing
  • 5 years of leadership experience

Education Level

  • Bachelor's degree
  • Masters Degree in marketing or business

Salary/Compensations

  • $224,800 - $256,500

Benefits

  • Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

About the Company

  • Capital One provides a fast paced, dynamic environment where you can excel in your career.
  • At Capital One, diversity, inclusion & belonging are valued at our core, sparking and enabling us to do good for our associates, customers and communities.
  • Guided by our shared values, we thrive in an environment where collaboration and openness are valued.
  • We nurture an environment that attracts and develops talent from all backgrounds and experiences, and empower our associates to do great work by creating a culture of belonging that values diverse perspectives, fosters collaboration and encourages innovative ideas – and are routinely recognized as one of the best companies to work for.

Equal Opportunity

  • Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws.
  • Capital One promotes a drug-free workplace.
  • Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
  • If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.