Associate Director, Paid Social at Adelphi Group | United States | Rezi

Associate Director, Paid Social at Adelphi Group

Associate Director, Paid Social

Adelphi Group · United States

Today

Associate Director, Paid Social

Adelphi Group · United States

5 hours ago
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About the Role

KINESSO is a technology-driven performance marketing agency within IPG Mediabrands, focused on delivering actionable growth for clients through optimization, analytics, AI, and experimentation. We combine the strengths of Matterkind, Reprise, and Kinesso to create a powerful delivery engine for performance marketing and data/technology solutions.

Responsibilities

  • Serve as a resource for Managers, Senior Specialists, Specialists and Associates for advice and counsel as well as career development, training and motivating the team
  • Recommend targeted, innovative media vehicles consistent with client’s strategies and objectives
  • Become an expert in the client’s business and builds trusted partnerships with all levels of clients
  • Develop, document, and implement Paid social media best practices within client accounts; Stay on top of the latest digital trends, innovations, and opportunities.
  • Oversee Asana for task management and team collaboration
  • Key participant in strategic media planning and execution
  • Accountable for oversight of team structure and all day-to-day operations within the team for Paid Social
  • Recognize and act on opportunities to grow business
  • Responsible for QA of initial campaign sell build outs (ensure tracking, budgets, audiences, creatives, and timing are correct)
  • Oversee client budgets to ensure plans do not exceed Media Authorizations; Responsible for reporting budget plans and commissions to internal finance teams

Requirements

  • Substantial experience in account management, planning, and/or performance media experience
  • Very strong experience in developing robust, creative, and innovative paid social / native advertising / content marketing programs – in excess of $1mm annually
  • Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.
  • Extensive experience writing and presenting relevant information
  • Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.
  • Demonstrated ability to grow junior talent and help develop team skills / careers
  • Knowledge of all social platforms a must. This includes understanding of buying & reporting within platforms at this level for QA and training for teams

Skills

  • Paid social media
  • Digital trends
  • Asana
  • Media planning
  • Paid social media best practices
  • Campaign build outs
  • Budget management
  • Cross channel planning
  • Digital media
  • Offline media
  • Marketing and communications process
  • Social platforms
  • Buying within platforms
  • Reporting within platforms

Location

  • Remote

Work Type

  • Hybrid

Experience Level

  • Manager
  • Senior Specialist
  • Specialist
  • Associate

Salary/Compensations

  • 120,000.00 - 130,000.00

Benefits

  • Medical and dental coverage
  • 401(k) plans
  • Flex spending
  • Life insurance
  • Disability
  • Employee discount program
  • Employee stock purchase program
  • Paid family benefits

About the Company

  • KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients.
  • We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation.
  • KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry.
  • We have extensive offerings spanning across performance marketing and data and technology.
  • Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs.
  • The company has more than 6,000 employees operating in more than 60 countries.
  • Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
  • Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
  • Omnicom is committed to hiring and developing exceptional talent.
  • We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.
  • We strongly believe that celebrating what makes us different makes us better together.
  • Join us—we look forward to getting to know you.
  • We will process your personal data in accordance with our Recruitment Privacy Notice.

Equal Opportunity

  • It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
  • The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990.
  • The job description will be reviewed periodically as duties and responsibilities change with business necessity.
  • Essential and other job functions are subject to modification.
  • Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
  • For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.
  • For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.