Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Earnest empowers ambitious professionals to make confident financial decisions and build the life they envision. This is a high-visibility, high-impact individual contributor role where you will architect, build, execute, and own marketing strategies end-to-end.

Responsibilities

• Act as a translator between marketing, engineering, and analytics, turning complex marketing strategies into technical requirements, infrastructure, and scalable solutions.
• Serve as the primary owner of the enterprise ESP (Braze), managing data, integrations, and unsubscribe governance.
• Function as the end-to-end Ad Operations team, setting up event passback, installing and configuring tracking pixels, and optimizing spend efficiency.
• Oversee the operational lifecycle of campaigns from inception to delivery, establishing tracking guidelines, designing data ingestion processes, and building ESP infrastructure.
• Implement campaign monitoring, delivery alerting, and validation frameworks for technical setup and message execution.
• Champion data governance, documentation, and deliverability best practices, ensuring compliance with CAN-SPAM and safeguarding IP and domain health.
• Drive innovation in lifecycle messaging channels, building advanced personalization capabilities.

Requirements

• 5+ years of experience governing enterprise ESPs and CDPs (Braze experience is a major plus), managing data, and maintaining data hygiene.
• 2+ years of hands-on experience owning Ad Operations execution, including pixel configurations, server-side tracking, and targeting parameters across various channels.
• Strong, fluent SQL skills for querying, transforming, and modeling complex datasets.
• Ability to translate marketing strategy into technical architecture and execution plans.
• Strong working knowledge of email deliverability best practices, IP/domain health management, and regulatory frameworks like CAN-SPAM.
• Experience with Braze Liquid logic, Connected Content, and complex journey orchestration.
• Experience in highly regulated fields, such as financial services.
• Familiarity with modern data stack (e.g. Snowflake, dbt, Looker, Segment).

Skills

• Braze
• CDP
• Ad Operations
• SQL
• Email Deliverability
• CAN-SPAM
• Snowflake
• dbt
• Looker
• Segment

Location

• US

Work Type

• Full-time

Experience Level

• Senior

Salary/Compensations

• $157,000 - $196,000 USD
• Annual performance-based bonus
• Equity

Benefits

• Health, Dental, & Vision benefits plus savings plans
• Mac computers + work-from-home stipend
• Monthly internet and phone reimbursement
• Employee Stock Purchase Plan
• Restricted Stock Units (RSUs)
• 401(k) plan with company match
• Robust tuition reimbursement program
• $1,000 travel perk on each Earnie-versary
• Competitive days of annual PTO
• Competitive parental leave

About the Company

• Earnest empowers ambitious professionals to make confident financial decisions and build the life they envision.
• Earnies are committed to helping borrowers move forward with confidence by offering smarter borrowing options with a clearer path to taking control of their debt.
• At Earnest, our people bring our cultural principles to life: Every Second Counts, Choose To Do Hard Things, Pursue Excellence, Lead Together, Don’t Take Yourself Too Seriously.

Equal Opportunity

• Earnest is committed to building an environment where our employees feel included, valued, and heard. Our belief is that a strong commitment to diversity, inclusion, equity, and belonging enables us to move forward with our mission.
• Earnest provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, veteran status, disability or genetics.
• Qualified applicants with criminal histories will be considered for the position in a manner consistent with the Fair Chance Ordinance.