Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Shoptalk, a global leader in retail and commerce events, seeks a Global Creative Director to shape its brand identity. This role oversees the end-to-end creative vision, impacting event design, online presence, and offline experiences. You will lead the in-house design team and collaborate with operations and marketing to ensure a consistent and unmistakable brand presence across all touchpoints.

Responsibilities

• Direct the creative look, feel, and themes for Shoptalk events.
• Collaborate with operations, marketing, content, and leadership to share creative ideas.
• Define the visual identity, including big ideas, narrative, typography, colors, and overall experience.
• Present and evolve the creative vision to leadership to maintain brand consistency.
• Create a design system for a unified brand experience across marketing, web, social, email, app, signage, and activations.
• Develop scalable standards, templates, and guidelines for various applications.
• Act as the steward of brand consistency across all channels.
• Visualize and connect marketing design, social media visuals, and content marketing.
• Shape the look of social media, new content properties, and campaign creative.
• Develop always-on creative content to engage audiences between events.
• Oversee the creation of site signage, wayfinding assets, entrance moments, stages, lounges, and sponsor recognition builds.
• Manage the production of graphic files for large-scale applications, considering substrates, color, and typography.
• Execute creative deliverables according to lead times and deadlines.
• Partner with operations teams on builds, ensuring brand consistency and timely completion.
• Collaborate on art direction for session stages, working with operations and design agencies.
• Partner on on-site experiential elements to create immersive and memorable guest experiences.
• Apply a high creative standard to sponsor recognition, branded activations, and co-branded partner moments.
• Provide creative support for the sponsorship sales team.
• Ensure partner integrations feel native to the Shoptalk brand.
• Work within creative and production budgets, building scopes and production calendars.
• Balance creative ambition with production feasibility and timelines.
• Lead, hire, grow, and develop the in-house design team and external partners.
• Provide clear briefs and actionable feedback to the team and freelancers.
• Build and direct the external network of freelancers, studios, and specialists.
• Measure team success by both individual growth and the quality of the work.

Requirements

• Fresh event thinking and an outside perspective that avoids a generic trade show look, drawing inspiration from retail, fashion, culture, and experiential marketing.
• Prior management of a creative team and freelancers.
• Experience collaborating with general contractors, agencies, and partners.
• Experience developing branding and design systems for event companies or live events.
• A collaborative creative vision for an events brand and theme that spans online and offline, and the full event lifecycle.
• Experience with marketing thematics and visuals, including always-on creative for audience engagement.
• Hands-on experience designing and directing physical experience elements of live events, including signage, wayfinding, stages, and activations.
• Background in developing environmental graphics and signage, with knowledge of substrates, file preparation, color at scale, wayfinding, fabrication, and installation.
• A design-led portfolio showcasing concepts carried across channels and built at environmental scale as a connected system.
• Experience directing freelancers and partners to achieve a high standard of work.
• Ability to work from the Midtown Manhattan office three days per week (Tuesday to Thursday).
• Availability to be on-site at all four Shoptalk events, including build periods and show days, with associated travel and extended hours.
• Willingness to travel pre-event to venues for visual planning.

Skills

• Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
• After Effects (ideal)
• Figma (for design systems and digital handoff)
• 3D or spatial tools (SketchUp, Cinema 4D, or Vectorworks)
• AI and other efficiency tools
• Typography, color, and substrates at environmental scale
• Production instincts for on-site execution

Location

• New York HQ, United States
• Hybrid

Work Type

• Permanent
• Hybrid

Experience Level

• Management experience
• Senior level

Salary/Compensations

• 110,000 to 120,000
• Competitive bonus structure

Benefits

• Full medical, dental, and vision package
• Retirement plan with company match (401K)
• Competitive vacation policy

About the Company

• Shoptalk produces the world's most important retail and commerce events.
• It is a global pioneer in event design.
• Shoptalk events bring together tens of thousands of retailers, brands, and industry leaders.
• Shoptalk sits at the center of retail and commerce.
• Shoptalk is one of Hyve's flagship brands.