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About the Role

This role will work closely with team members across Marketing, Sales, Design, Content and Operations to support the delivery and execution of multi-channel campaigns and always-on activities across the EF Corporate Learning marketing ecosystem.

Responsibilities

• Support the team in the delivery and execution of multi-channel campaigns and always-on activities across the EF Corporate Learning marketing ecosystem.
• Manage the execution of global email marketing campaigns, including copy writing, audience segmentation and data application, and sharing best practice across local marketing managers.
• Monitor and analyse email programs such as open rates, click to open rates and track improvements.
• Assist the team to keep the website content up to date, including the coordination of AI translation and local proofreading.
• Set up and optimise online lead generation and brand awareness campaigns on various digital marketing channels, such as LinkedIn Ads.
• Support our team in improving the results of our global paid search campaigns.
• Manage and execute on the organic social calendar, working closely with the content team on content pipeline to feed social.
• Use data and work closely with the rest of the marketing team to continuously monitor and optimize the performance of your campaigns.
• Create innovative marketing messages, based on the behaviours of our target customers, the buyer’s journey, and sales insights.
• Assist with the planning and execution of webinars and other online events.
• Collaborate with Creative team on design, copy and messaging; become a brand champion across all communications.
• Write marketing copy yourself, such as for organic social, paid social, and emails.

Requirements

• At least 2+ years of hands-on experience in digital marketing, ideally B2B.
• Direct experience creating, implementing, and optimizing email marketing campaigns.
• Proven track-record of successfully setting up and managing performance marketing campaigns on Google, LinkedIn, or other major platforms.
• Experience with web content management systems (CMS).
• Experience in using AI to automate processes and improve effectiveness.
• Strong analytical skills and the ability to track and interpret trends and patterns to inform and optimize marketing plans.
• Ability to work to tight deadlines while still maintaining excellent attention to detail and accuracy.
• Effective at building relationships, collaborating, and influencing others and dealing with internal and external senior stakeholders.
• Comfortable working in a team involved in complex projects across different functions.
• Solid communication and interpersonal skills.
• Excellent command of English.

Skills

• Digital marketing
• B2B marketing
• Email marketing campaigns
• Salesforce Marketing Cloud
• Performance marketing campaigns
• Google Ads
• LinkedIn Ads
• Web content management systems (CMS)
• Storyblok
• AI automation
• Analytical skills
• Attention to detail
• Relationship building
• Collaboration
• Influencing
• Communication skills
• Interpersonal skills
• English language proficiency

Location

• Chelsea, London

Work Type

• Hybrid

Experience Level

• 2+ years

Salary/Compensations

• Attractive salary (based on track record)

Benefits

• Private Medical Insurance
• Private pension scheme managed by Aviva
• Office gym & yoga studio
• Cycle-to-work scheme
• Loan for annual travel passes
• Employee Assistance Programme
• Opportunities to produce meaningful work that makes a difference to people’s lives.
• Regular training
• Access to self-development platforms
• Real ownership
• Career progression opportunities
• Comprehensive Onboarding and development programs

About the Company

• EF Corporate Learning is the world’s first and largest corporate language training provider, delivering language training for organizations since 1965.
• Our language learning approach has evolved for the digital age, bringing experiential, immersive learning online on a global scale.
• We help people find their voice - at work and in life.
• Our purpose is to empower our clients and learners to reach their goals through the best language education in the world.
• EF Corporate Learning has a legacy and global scale unmatched, with 20+ million learners trained online since 1996.
• Many of the 3,000+ multinational organizations we serve have partnered with us for over 15 years.
• Our award-winning method is designed using the largest dataset of language learners in the world, drawing from 2.2+ million English assessments, 5+ million live private classes yearly, and countless more learners enjoying structured self-study every day.
• The result is a learning experience with 3x better engagement and learning progress, helping your teams find their voice, faster.

Equal Opportunity

• EF Corporate Learning is proud to be an equal opportunity employer and we are committed to inclusion and belonging across race, ethnicity, gender, age, religion, disability, parental status, identity, experience and everything else that makes you unique.