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About the Role
This role is responsible for the delivery of advertising operations for campaigns, overseeing detailed elements of multiple projects, tracking metrics, identifying issues, and making adjustments. The Advertising Operations Executive will collaborate with clients across Digital and Print to obtain and upload advertising assets for publication across UK and US / ROW Digital and Print Brands.
Responsibilities
- Manage the trafficking, creative asset upload, and troubleshooting of digital ads across platforms and ad servers.
- Set up, monitor, and optimise digital advertising campaigns across multiple platforms, including Google Ads, LinkedIn, and display networks.
- Work closely with Customer Success, Marketing, Content, Sales teams and clients directly to execute client campaigns on time and within budget.
- Continuously analyse campaign performance and implement optimisation strategies to improve efficiency, ROI, and KPIs.
- Collaborate with the data team to prepare and deliver performance reports, insights, and recommendations.
- Collaborate with internal teams (marketing, creative, and analytics) to ensure campaigns align with client expectations.
- Assist in managing advertising budgets and ensuring cost-effective campaign delivery.
- Address and resolve technical issues related to ad serving, tagging, or tracking.
- Stay updated with the latest trends, technologies, and best practices in digital advertising.
- Provide precise reporting, forecasting, and pacing to help the business hit financial targets.
- Build strong client relationships by understanding their goals, messages, and success metrics to boost retention and increase spend.
- Identify upsell opportunities and collaborate with the Sales team to increase client investment.
- Keep client data up-to-date and track progress within the delivery system.
- Foster strong client relationships and ensure all aspects of delivery are executed flawlessly and efficiently.
Requirements
- Knowledge in digital media, with a deep understanding of its nuances and best practices.
- Excellent planning and organisation skills for project execution.
- Outstanding communication and interpersonal skills for high-level conversations with customers.
- Ability to cultivate and strengthen client and internal team relationships.
- Sharp understanding of customer objectives and outcomes, with the ability to prioritize efforts and resources.
- A dynamic, hands-on approach, consistently driving success, improvement, and new opportunities for growth.
- Strong ability to manage, track, and analyse data with accuracy.
- A proactive mindset that identifies and capitalises on new opportunities.
Skills
- Digital media
- Ad Operations
- Campaign Management
- Google Ads
- Display Networks
- Campaign Optimisation
- Reporting & Analysis
- Stakeholder Communication
- Budget Management
- Technical Support
- Industry Trends
- Strategic Forecasting
- Customer Growth
- Relationship Building
Location
- UK
- US
- ROW
Work Type
- Full-time
Experience Level
- Executive
Benefits
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown
- Extra day of leave for personal celebrations
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter for charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination
About the Company
- Clarion Events is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947.
- Clarion Events embrace diversity and equal opportunities in all that we do.
- Clarion is private equity backed and owned by Blackstone.
- Blackstone is one of the world’s leading global investment funds, investing capital for the long term to build successful, resilient businesses.
- Our purpose is to deliver exceptional customer outcomes and experiences, by making every connection count.
- Our vision is we want every one of our products to be a market leader in customer satisfaction and delight.
Equal Opportunity
- We encourage employees to be open and confident and recognise that every member of the team makes a vital contribution.
- Clarion embraces equality, diversity and inclusion and seeks to promote these principles in all of our business activities.
- When recruiting new employees or providing opportunities for promotion, we will recruit, develop and retain the most talented people, regardless of background, and make the best use of their talents.
- Ensure that no person is unlawfully discriminated against.
- Select the best person for the role based on their skills, qualifications and abilities.