Growth Analyst, Social Marketing at Adobe | San Francisco | Rezi

Growth Analyst, Social Marketing at Adobe

Growth Analyst, Social Marketing

Adobe · San Francisco

6 days ago

Growth Analyst, Social Marketing

Adobe · San Francisco

6 days ago
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About the Role

Join Adobe as a Growth Data Scientist, Social Marketing, and be part of a world-class team that thrives on innovation and collaboration! This is an outstanding chance to create a significant impact by using your data science expertise to drive growth in social and influencer marketing. You will be at the forefront of analyzing performance, crafting experiments, and translating insights into actionable strategies that guide our social and influencer channels.

Responsibilities

  • Assess performance across organic social, influencer partnerships, and paid social to find opportunities for improvement.
  • Support experiment development (e.g., creative, audience, influencer selection) and evaluate results.
  • Define and evolve optimizable metrics (e.g., engagement rate, cost efficiency) to guide day-to-day decisions.
  • Set quarterly targets, monitor weekly performance, and deliver actionable insights to channel owners and marketing collaborators.
  • Translate data into actionable recommendations for content, messaging, and creator strategy.
  • Build scorecards and visualization tools to enable ongoing performance tracking and faster iteration.
  • Collaborate closely with Organic Social, Influencer, and Paid Social teams to coordinate priorities and insights.

Requirements

  • 5+ years in applied data science, analytics, or growth-focused roles with experience in social or digital marketing.
  • Strong bias toward action, translating data into changes that improve content and campaign performance.
  • Experience with social marketing metrics (e.g., reach, engagement, conversion) and basic attribution concepts.
  • Structured problem solver who can break down questions and deliver practical recommendations.
  • Ability to translate analysis into clear mentorship for non-technical partners (e.g., content creators, marketers).
  • Strong collaboration skills; comfortable partnering closely with channel owners and marketing teams.

Skills

  • Social marketing metrics
  • Basic attribution concepts
  • Experimentation (A/B testing)
  • Content performance analysis
  • Unstructured data analysis
  • AI capabilities

Location

  • U.S.

Work Type

  • Full-time

Experience Level

  • P30
  • Individual Contributor
  • 5+ years

Salary/Compensations

  • $109,000 -- $200,700 annually
  • $138,600 - $200,700 (California)

Benefits

  • Total target compensation (TTC = base + commission) for sales roles
  • Short-term incentives in the form of sales commission plans for sales roles
  • Base salary and short-term incentives in the form of the Annual Incentive Plan (AIP) for non-sales roles
  • Long-term incentives in the form of a new hire equity award
  • Comprehensive benefits programs

About the Company

  • Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
  • At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
  • In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
  • Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey.
  • At Adobe, you will be immersed in an exceptional work environment that is recognized around the world.
  • You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.
  • If you’re looking to make an impact, Adobe's the place for you.
  • Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
  • At Adobe, we believe in creating a company culture where all employees are empowered to make an impact.
  • Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
  • Adobe empowers employees to innovate with AI - and we look for candidates eager to do the same.

Equal Opportunity

  • Adobe is proud to be an Equal Employment Opportunity employer.
  • We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.
  • Adobe aims to make our Careers website and recruiting process accessible to any and all users.
  • If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015.
  • Our interviews are designed to reflect your own skills and thinking.
  • The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation.
  • If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
  • As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews.
  • See how we think about AI in the hiring experience.