Growth Associate - Content Marketing at Modo Energy | New York, NY, United States | Rezi

Growth Associate - Content Marketing at Modo Energy

Growth Associate - Content Marketing

Modo Energy · New York, NY, United States

Yesterday

Growth Associate - Content Marketing

Modo Energy · New York, NY, United States

2 days ago
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About the Role

Modo Energy is seeking a Growth Associate for its Content Marketing team to increase awareness of its research and demonstrate its effectiveness. This generalist role involves working directly with the Head of Content Marketing to promote power market expertise, drive platform engagement, and measure content performance. The role focuses on content marketing, emphasizing the creation and measurement of content derived from market research to attract and convert the target audience. Success requires strong opinions on quality, execution drive, and an interest in the energy transition.

Responsibilities

  • Maintain and manage the content calendar, ensuring timely delivery of articles, emails, and campaigns for maximum impact.
  • Establish and manage attribution systems using HubSpot, Fullstory, and Intercom to track content's influence on visitors, signups, and usage.
  • Provide weekly reports, iterate quickly, and base decisions on performance data.
  • Assist in producing and scaling core content formats, including GEO articles, newsletters, email communications, and video content, and expanding successful content internationally.
  • Segment users, leads, and audiences in HubSpot to ensure targeted content delivery.
  • Manage employee visibility initiatives, including social media presence, podcast bookings, press outreach, and marketing of analyst insights.
  • Develop AI and Cowork workflows to automate repetitive tasks and enhance operational speed.

Requirements

  • Proven track record of independently launching a project, campaign, or newsletter from concept to completion.
  • Hands-on experience with HubSpot for measurement and attribution.
  • Proficiency in data analysis and marketing operations, with a focus on building effective attribution systems.
  • An analytical mindset geared towards systems thinking and automation.
  • Strong writing skills characterized by clarity, directness, and audience-specific messaging.
  • Proficient use of AI tools for workflow automation and task enhancement.
  • Demonstrated curiosity and resourcefulness in problem-solving.
  • Possesses good judgment and the ability to provide constructive feedback on quality.

Skills

  • Content Marketing
  • Measurement
  • Content Operations
  • HubSpot
  • Fullstory
  • Intercom
  • Data Analysis
  • Marketing Operations
  • Systems Thinking
  • Automation
  • Writing
  • AI Workflows
  • Social Media Campaigns
  • Newsletter Creation
  • Email Marketing
  • Content Production
  • Video Content
  • User Segmentation
  • Employee Visibility
  • Podcast Booking
  • Press Outreach
  • Figma
  • Premiere Pro
  • Canva
  • Growth Marketing
  • Communications
  • PR

Location

  • London
  • New York
  • Sydney
  • Madrid

Work Type

  • Hybrid

Experience Level

  • Mid-level

Education Level

  • Degree in an analytical field (economics, engineering, maths, physics, or similar)

Salary/Compensations

  • $80,000–$120,000 per year

Benefits

  • 25 days annual leave
  • Medical coverage
  • Dental coverage
  • Vision coverage
  • 401(k) with optional employer matching
  • Equity for every employee

About the Company

  • Modo Energy is a data platform focused on the energy transition, providing benchmarking, forecasting, and valuation tools for energy investors, developers, and operators.
  • Founded in 2019, the company has over 80 employees across London, New York, Sydney, and Madrid, has raised $30M in Series B funding, and operates with an AI-native approach.
  • Modo Energy aims to help capital flow more efficiently into clean energy infrastructure.
  • The company fosters a high-performance culture with ambitious, collaborative, and motivated individuals.
  • Modo Energy is defining a new category in the global energy market.

Equal Opportunity

  • Modo Energy is an equal opportunity employer, making employment decisions based on qualifications, merit, and business need.
  • The company does not discriminate based on race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, pregnancy, veteran status, or any other characteristic protected by federal, New York State, or New York City law.
  • Assistance or reasonable accommodation during the application or interview process is available by contacting careers@modoenergy.com.