Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Global Senior Influencer Manager role.
Rezi rewrites your resume against coty's job description. Free.
Tailor your resume to this Global Senior Influencer Manager role.
Rezi rewrites your resume against coty's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Global Senior Influencer Manager posting at coty — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Global Senior Influencer Manager posting at coty — free, in seconds.
About the Role
This position will turbocharge the Global influencer and advocacy strategy, develop disruptive global campaigns and activations, drive KPIs, and manage global influencer relationships.
Responsibilities
- Focus on driving awareness and consideration of the Rimmel brand through influencer-led campaigns, globally.
- Build a global influencer strategy and approach guiding on the most effective tools to identify, recruit, execute and measure influencer marketing success.
- Identify and engage with influencers who align with our target audience and brand values.
- Manage and grow Global influencer relationships with a focus on the Creator Crew.
- Develop creative influencer and digital ideas across multiple markets, cultures and social platforms as part of an effective and always-on content strategy.
- Apply critical thinking to influencer campaign support plans to ensure content is connected to broader marketing plans and focused on the right metrics.
- Collaborate with local teams to ensure all content resonates in the markets and is utilized.
- Manage brand reputation and issues related to influencer outputs and broader social media impact.
- Provide senior counsel and expertise on the latest influencer marketing news, approaches, trends, tools and approaches.
- Oversee and manage paid social influencer related products and tools (Traackr, Sprinklr, etc.) across all major platforms (TikTok, Meta, Snap), including objective setting and performance projections.
- Manage talent negotiations, required suppliers, contracts, payment and deliverables.
- Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.
- Provide regular reports on brand/campaign performance, including metrics such as engagement, reach, and ROI.
Requirements
- 6 - 8+ years Influencer marketing experience in a fast-paced environment (beauty/luxury experience strongly preferred).
- Strategic thinker with strong project management skills.
- Seasoned experience in developing influencer marketing strategies that consider platform roles, tiers of influence and how different strategies achieve different goals.
- Ability to form strong talent and talent agency relationships.
- Excellent understanding of digital/Influencer projects development life cycle.
- Skilled in written/verbal communication and delivering presentations.
- Current on emerging trends and technologies and passionate about the digitally/Influencer driven consumer decision journey.
- Accustomed to work cross-functionally, with many internal and external partners.
- Feel energized from working in a fast-paced, diverse and international environment.
Skills
- Influencer marketing
- Campaign development
- KPI management
- Influencer relationship management
- Strategy development
- Content strategy
- Project management
- Talent negotiation
- Budget management
- Performance reporting
- Digital marketing
- Social media marketing
Location
- Office-based
Work Type
- Hybrid flexible working model
- Omni-Working
Experience Level
- Senior
Benefits
- Holiday entitlement of 30 days, based on fulltime employment
- Full reimbursement for travel to the office by offering an NS-business card (no limit on distance)
- Hybrid flexible working model enabling employees to balance remote and office-based work and promote work/life balance
About the Company
- Working for Coty means constantly evolving and being fearlessly kind at the heart of everything we do!
- The team consists of the Director of Advocacy Influencer and PR, Senior PR Manager, Assistant Advocacy Manager and Team Assistants.
- You will work closely together with several cross functions such as Product Innovation, Digital & Media, Commercial Planning and Corporate Comms.
- All your colleagues are creative, supportive, diverse and demonstrate a pro-active attitude.