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About the Role
In the role of Customer Marketing Manager, you will execute the Molson Coors marketing strategy with retail partners at our key on premise national accounts. This position reports to the Sr. Manager Customer Marketing and works closely with Molson Coors sales teams, distributor partners, internal brand and retail partners.
Responsibilities
- Build our portfolio of brands to grow our brands and elevate the beverage category at our largest accounts.
- Deliver against key retailer volume and financial goals annually, as well as demonstrate strategic ability to meet long-term plan targets.
- Brew strong customer relationships with retail partners and internal national & chain sales teams, providing thought leadership on industry and activation.
- Lead ground-up program development for key customers that is rooted in shopper insights and addresses retailer & shopper needs.
- Execute with excellence along the shopper journey, including pre-shop digital and retail media planning & deployment through to in-store display activation.
- Evaluate the effectiveness of our plans and to identify opportunities that enable us to be first choice for our customers and consumers and deliver on our channel strategies.
Requirements
- You have a bachelor’s degree in sales or marketing or a related field OR equivalent (5+ years) progressive experience in the field of sales or marketing.
- Experience directly working in the alc bev category and/or on dollar, drug or club (+Target) customers is a plus!
- You have experience collaborating with sales teams on implementing retail-based shopper programs and you have ability to build empathy with shoppers to reach them in the occasions they seek.
- You love a challenge – you complete complex projects quickly and adeptly with your understanding of the business priorities.
- You build relationships and collaborate to get to the desired outcome.
- You take accountability for results – acting with integrity and honoring commitments.
- You have a thirst for learning – you are always looking for ways to learn and help one another grow.
- You exhibit our core values.
- Strong working knowledge of retail media buying principles & ideally an understanding of alc bev trade practices.
Skills
- sales
- marketing
- alc bev category
- dollar customers
- drug customers
- club customers
- Target customers
- retail media buying
- alc bev trade practices
Location
- 4 days in office, Monday through Thursday, with Friday working from home
Work Type
- hybrid
Experience Level
- 5+ years progressive experience in sales or marketing
Education Level
- bachelor’s degree in sales or marketing or a related field
Salary/Compensations
- $109,100.00 - $143,200.00
- 20% target short term incentive
- $23,000 on average spent on benefits per employee
Benefits
- health
- dental
- vision
- retirement plan options with incredible employer match
- wellness incentives
- EAP
- 15 days vacation
- 10 paid holidays
- 4 personal floating holidays
- 64 hours of sick time
- parental leave
- generous paid time off plans
- Employee Assistance Program (EAP) with amazing resources
- Access to cool brand clothing and swag
- top events
- free beer and beverages
About the Company
- At Molson Coors, we tackle big challenges and defy the status quo.
- With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry.
- We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together.
- We collaborate as a team and celebrate each other’s successes.
- We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities.
- We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are.
- Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization.
- Ability to grow and develop your career centered around our First Choice Learning opportunities.
- Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences.
Equal Opportunity
- Molson Coors is an equal opportunity employer.
- We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic.
- If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.