Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

This role is responsible for defining and executing product marketing plans, managing the product lifecycle, and driving key value messaging for Cardiac & HbA1c products within Roche Diagnostics Korea.

Responsibilities

• Define and execute product marketing plans and perform daily product management tasks.
• Develop and execute strategic marketing plans for the disease portfolio, aligning with business goals and clinical trends.
• Manage the product lifecycle from market assessment, launch planning, and demand generation to mature product management.
• Drive key value messaging and positioning tailored to key specialties and stakeholders.
• Develop marketing materials including sales aids, presentations, clinical evidence summaries, and training documents.
• Provide in-depth product training and field support to the sales force and distributors.
• Develop and implement innovative marketing initiatives and omnichannel engagement strategies to expand customer reach.
• Manage and optimize the Advertising & Promotion (A&P) budget, tracking financial performance to ensure effective resource allocation and high ROI.
• Price management: distributor prices and delivery prices.
• Stock management such as forecast, ordering and allocation during bottlenecks.
• Lead Customer Management and Medical Society Congress Engagement.
• Build and maintain strong, long-term relationships with Key Opinion Leaders (KOLs), lab directors, clinicians, and key decision-makers to drive product adoption and loyalty.
• Strategically plan and execute Medical Society Congress activities, including symposia, promotional booths, and networking events to maximize brand presence.
• Organize and execute continuous KOL engagement programs, advisory boards, and educational seminars.
• Gather market insights through regular customer visits, competitor and market trends monitoring and incorporate these insights into product strategy.
• Monitor market trends, competitive landscape, and guideline changes to ensure agility and relevance in strategy.
• Identify unmet clinical and operational needs to drive initiatives that focus on improving laboratory efficiency and patient outcomes, demonstrating the true value of Roche Diagnostics solutions.
• Align and collaborate with all stakeholders within/outside RDK.
• Collaborate with cross-functional teams (Sales, Medical Affairs, Regulatory, Clinical, S&S APAC/Global Marketing) to support commercial success.
• Cooperation with distributors and other business partners.
• Conduct business in full compliance.
• 100% completion on compliance training.
• Well know about updated regulation and compliance information and share to my team.
• Meet compliance for all external activities.

Requirements

• Minimum 5 years of marketing or product management experience in the multinational healthcare industry (preferably in IVD, medical devices, or pharmaceuticals)
• Proven experience in product strategy, lifecycle management, and field collaboration
• Strong project management skills and ability to manage multiple priorities
• Submission of a free-form Korean/English resume and Korean/English cover letter (submitted as one MS Word or PDF file).
• Current and desired salary must be indicated at the top of the resume.
• Resume email address must match the email address entered on the application site.
• Do not include sensitive personal information (physical conditions, region of origin, marital status, family relationships, etc.) in the resume.
• Employment may be canceled even after confirmation if false information is found in the application documents.

Skills

• Excellent communication, interpersonal, and presentation skills
• Fluent in both spoken and written English
• Good command of MS office software application

Location

• Seoul, South Korea

Work Type

• Full-time

Experience Level

• Minimum 5 years

Education Level

• Prefer Bachelor's degree or higher in life sciences, biomedical engineering, pharmacy, nursing, Business administration, Marketing but not mandatory

Salary/Compensations

• Current and desired salary must be indicated at the top of the resume.

Benefits

• Veterans and individuals with disabilities are given preferential treatment in accordance with relevant laws if they submit the relevant documents.

About the Company

• A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come.
• Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products.
• We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.
• Let’s build a healthier future, together.

Equal Opportunity

• Roche is an Equal Opportunity Employer.