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About the Role

In the role of Customer Marketing Manager, you will execute the Molson Coors marketing strategy with retail partners at key on-premise national accounts, reporting to the Sr. Manager Customer Marketing.

Responsibilities

• Build our portfolio of brands to grow brands and elevate the beverage category at largest accounts, including retailers in Dollar, Drug, and Mass/Club channels (including Target).
• Deliver against key retailer volume and financial goals annually, and demonstrate strategic ability to meet long-term plan targets.
• Brew strong customer relationships with retail partners and internal national & chain sales teams, providing thought leadership on industry and activation.
• Lead ground-up program development for key customers rooted in shopper insights and addressing retailer & shopper needs.
• Execute with excellence along the shopper journey, including pre-shop digital and retail media planning & deployment through to in-store display activation.
• Evaluate the effectiveness of plans and identify opportunities to be first choice for customers and consumers, delivering on channel strategies.

Requirements

• Bachelor’s degree in sales or marketing or a related field OR equivalent (5+ years) progressive experience in sales or marketing.
• Experience directly working in the alc bev category and/or on dollar, drug or club (+Target) customers is a plus.
• Experience collaborating with sales teams on implementing retail-based shopper programs.
• Ability to build empathy with shoppers to reach them in the occasions they seek.
• Completes complex projects quickly and adeptly with understanding of business priorities.
• Builds relationships and collaborates to achieve desired outcomes.
• Takes accountability for results, acting with integrity and honoring commitments.
• Always looking for ways to learn and help one another grow.
• Exhibits core values.
• Strong working knowledge of retail media buying principles.
• Ideally an understanding of alc bev trade practices.

Skills

• Sales
• Marketing
• Shopper Insights
• Retail Media Buying
• Collaboration
• Relationship Building
• Program Development
• Digital Marketing
• In-store Activation

Location

• Onsite (4 days in office, Friday work from home)

Work Type

• Hybrid
• Full-time

Experience Level

• Mid-level

Education Level

• Bachelor's Degree

Salary/Compensations

• $109,100.00 - $143,200.00
• 20% target short term incentive

Benefits

• Health, dental, vision
• Retirement plan options with incredible employer match
• Wellness Program
• Employee Assistance Program (EAP)
• 15 days vacation
• 10 paid holidays
• 4 personal floating holidays
• 64 hours of sick time
• Parental leave
• Generous paid time off plans
• Free beer and beverages

About the Company

• At Molson Coors, we tackle big challenges and defy the status quo.
• We have a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future.
• We are on the path to transforming the beverage industry.
• We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together.
• We collaborate as a team and celebrate each other’s successes.
• We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities.
• We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are.
• Engagement with a variety of Business Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization.
• Ability to grow and develop your career centered around our First Choice Learning opportunities.
• Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences.

Equal Opportunity

• Molson Coors is an equal opportunity employer.
• We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status or any other characteristic.
• If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e-mail jobs@molsoncoors.com.