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About the Role

The Ads Platform Engineering team is responsible for the mission-critical infrastructure that orchestrates ad decisioning, policy enforcement, and delivery across Netflix's global content ecosystem. The Core Ad Serving Platform team designs and builds scalable, modular backend frameworks and libraries that serve as the foundation of the ads platform, focusing on creating resilient systems that power a wide range of ad products and features.

Responsibilities

Architect and operate backend services for core ad decisioning, designing and building scalable, modular backend frameworks for targeting, frequency management, pacing, and policy enforcement.
Design APIs and data models, creating clean, scalable interfaces and data schemas for seamless interoperability across the Ad Platform ecosystem.
Optimize high-throughput serving by building services that manage ad selection and delivery consistency, ensuring low-latency performance in high-traffic, distributed environments.
Drive operational excellence through SLO-driven development and proactive capacity planning, owning the incident response lifecycle for the core serving stack.
Instrument platform reliability by developing comprehensive diagnostics, logging, and telemetry frameworks for deep observability into system health and reliability.
Maintain ad-tech domain expertise, utilizing deep knowledge of advertising concepts to ensure the platform meets industry standards and business requirements.

Requirements

7+ years of experience, with at least 4+ years in the Ads domain.
Expertise in building and operating highly-available, distributed systems at massive scale.
Hands-on experience building core ad server components: decisioning logic, ad selection, pacing, ranking, scoring, and frequency capping.
Deep understanding of ad-tech ecosystem standards and business requirements (e.g., targeting, policy enforcement, and frequency management).
Proven ability to design scalable APIs and data models that support complex, multi-service ecosystems.
Strong communication skills with the ability to partner effectively with cross-functional product and engineering teams.
Experience working in the CTV space and familiarity with its unique delivery constraints.
Expertise in high-throughput data processing systems and telemetry frameworks for large-scale production environments.
Familiarity with cloud-native infrastructure, deployment automation, and SLO-driven development.

Skills

Ads domain expertise
Building and operating distributed systems
Ad server components (decisioning logic, ad selection, pacing, ranking, scoring, frequency capping)
Ad-tech ecosystem standards
API design
Data model design
High-throughput systems
Telemetry frameworks
Cloud-native infrastructure
Deployment automation
SLO-driven development
CTV space experience
Communication skills

Location

Remote

Work Type

Full-time

Experience Level

7+ years of experience
4+ years in the Ads domain

Salary/Compensations

$388,000.00 - $619,000.00

Benefits

Health Plans
Mental Health support
401(k) Retirement Plan with employer match
Stock Option Program
Disability Programs
Health Savings and Flexible Spending Accounts
Family-forming benefits
Life and Serious Injury Benefits
Paid leave of absence programs
Flexible time off for salaried employees

About the Company

Netflix's mission is to entertain the world.
We are writing the next episode by pushing the boundaries of storytelling, global fandom, and making the unimaginable a reality.
We launched a new ad-supported tier in November 2022 and are building an in-house world-class ad tech ecosystem.
Our new tier allows us to attract new members at a lower price point while also creating a compelling path for advertisers to reach deeply engaged audiences.

Equal Opportunity

Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates.
If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams.
We approach diversity and inclusion seriously and thoughtfully.
We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.