Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
About the Role
The Sales & Events Manager is responsible for generating revenue through business travel, group, wedding, social, and special event sales while creating exceptional guest experiences. This role manages the complete sales and event lifecycle from lead generation to on-site execution, acting as a key ambassador of the hotel.
Responsibilities
- Generate new business across corporate, group, meetings, weddings, social events, and private dining.
- Cultivate and expand relationships with existing clients, travel advisors, event planners, community partners, and local businesses.
- Manage the complete sales lifecycle, including prospecting, lead qualification, site inspections, proposal development, contract negotiation, event confirmation, and post-event follow-up.
- Serve as the primary point of contact for clients from initial inquiry through event execution.
- Respond promptly and professionally to all inquiries regarding meetings, private dining, and special events.
- Maintain all sales and customer relationship management (CRM) systems.
- Develop and execute local sales, networking, and community outreach initiatives.
- Conduct hotel presentations, networking events, client entertainment, and property tours.
- Collaborate closely with Operations, Food & Beverage, Culinary, Marketing, Front Office, and other departments.
- Prepare and maintain accurate contracts, event orders, forecasts, production reports, and sales activity reports.
- Ensure all departments receive timely and accurate event information.
- Maintain an active on-site presence during assigned events, weddings, VIP functions and any high-profile programs.
- Conduct post-event evaluations with clients and review guest feedback.
- Monitor market trends, competitor activity, and emerging business opportunities.
- Maintain comprehensive knowledge of hotel services, guest rooms, meeting and event spaces, food and beverage offerings, pricing, service standards, and operational capabilities.
- Ensure compliance with all applicable federal, state, and local regulations.
- Foster strong working relationships across all hotel departments.
- Demonstrate flexibility, adaptability, and a commitment to continuous learning.
- Perform other duties and special projects as assigned.
Requirements
- At least 2+ years of prior experience in events management in a restaurant environment.
- Excellent communication (verbal and written) and organization skills.
- Proven track record of meeting or exceeding sales and revenue goals.
- Strong organizational skills with exceptional attention to detail.
- Ability to interact professionally and diplomatically with a variety of business partners.
- Responsive to constructive feedback from Management, Ownership, Chefs and Staff.
- Familiarity with the San Francisco market and luxury hospitality segment preferred.
Skills
- Sales
- Event Management
- Relationship Building
- Client Relations
- Communication
- Organization
- Strategic Thinking
- Commercial Acumen
- Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Location
- Nob Hill, San Francisco
Work Type
- Full-time
Experience Level
- 2+ years
Education Level
- Bachelor’s Degree in Hospitality Management or related field
About the Company
- Highgate is a leading real estate investment and hospitality management company with over $15 billion of assets under management and a global portfolio of more than 400 hotels.
- With a 30-year track record as an innovator in the hospitality industry, Highgate provides expert guidance through all stages of the property cycle.
- The company develops a diverse portfolio of bespoke lifestyle hotel brands, legacy brands, and independent hotels and resorts.
- Highgate utilizes industry-leading revenue management tools to drive outperformance and maximize asset value.
- Highgate is a trusted partner for top ownership groups and major hotel brands.