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About the Role

Meta is seeking an experienced social creative lead to shape the creative vision and social content strategy for a C-suite executive's platforms. This role will guide the team in delivering high-impact, culturally relevant storytelling that showcases Meta's products and strengthens executive voices. The ideal candidate will have a proven track record of developing original creative concepts that drive engagement, deep expertise in technology and internet culture, and the ability to translate technical innovations into accessible stories. This role requires a blend of strategic thinking, creative execution, and a continuous learning mindset, with a significant focus on defining the creative direction for Meta Connect.

Responsibilities

Determine the creative strategy for executive storytelling across social platforms, major product announcements, keynote moments, and cultural conversations.
Evolve the creative vision for the executive's social presence, leveraging cultural moments, platform trends, emerging formats, and product innovations.
Generate original creative concepts and build a pipeline of ideas that strengthen executive storytelling.
Develop recurring content franchises and editorial programming to build authentic executive voices.
Define the keynote creative vision for Meta Connect, including keynote storytelling, product demos, livestream experiences, creator collaborations, and social strategy.
Partner closely with product teams to translate emerging technologies and complex innovations into compelling stories.
Determine the most effective storytelling format for every communication, from short-form video to documentaries and experimental formats.
Concept and execute earned social moments and culturally relevant activations.
Lead and participate in creative brainstorming sessions, elevating the quality of thought across the team.
Translate audience insights, performance data, platform behaviors, and emerging trends into actionable creative direction and scalable content strategies.
Prioritize and manage multiple high-profile initiatives, balancing long-term creative vision with rapid execution.

Requirements

10+ years of experience in developing creative strategy, social storytelling, editorial programming, or content strategy for a technology company, creator, media organization, entertainment brand, or global consumer company.
Experience generating original creative ideas and using editorial judgment to evaluate content for audience relevance, brand alignment, and cultural timeliness.
Experience translating complex technical products and emerging technologies into clear, compelling stories across a variety of formats.
Experience leading cross-functional creative initiatives from concept to execution, partnering effectively with executives, communications, product, marketing, design, and production teams.
Portfolio showcasing original, high-performing creative work across social platforms, campaigns, live experiences, or executive storytelling.
Experience working across the creative development process, from concept through execution, in collaboration with cross-functional creative teams.

Skills

Social storytelling
Editorial programming
Content strategy
Creative concept generation
Executive storytelling
Keynote creative vision
Product translation
Storytelling format development
Earned social activation
Creative brainstorming
Audience insights translation
Performance data analysis
Platform behavior analysis
Trend analysis
Cross-functional leadership
AI tool integration
Responsible AI practices
Prompt/context engineering
Agent orchestration
Emerging AI technologies
Cultural moment capitalization
Platform-native creative strategies

Location

Remote

Work Type

Full-time

Experience Level

10+ years

Salary/Compensations

$177,000/year to $248,000/year

Benefits

Bonus
Equity
Benefits

About the Company

Meta is a company focused on connecting people and building communities.