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About the Role
Grow Therapy is seeking a Sr. Growth Manager, Strategic Partnerships to build and scale the conversion journey across strategic partner categories, including employer/EAP and primary care (PCP). This role owns demand generation and qualified lead conversion end-to-end, managing paid channels, optimizing the conversion funnel, and identifying new growth channels to achieve scale and efficiency goals while building brand recognition.
Responsibilities
- Build the roadmap for generating qualified leads across strategic partner categories.
- Manage paid channels end to end, including planning, execution, budget pacing, and optimization.
- Own the conversion funnel from first touch to qualified lead, driving continuous improvement.
- Identify, test, and scale new growth channels to expand reach and improve efficiency.
- Create and manage learning agendas and experiment frameworks to validate performance.
- Build and own growth measurement and data for strategic goal-setting, including funnel analytics, CAC, lead quality, and attribution mapping.
- Collaborate with Partnerships and Sales to align on target audiences, prioritization, lead quality, and optimizations.
- Evaluate channel-level and funnel-level insights to guide optimization, investment decisions, and resource allocation.
- Develop scalable systems, documentation, and workflows to support transparency, efficiency, and improved results.
- Stay current with growth trends, channel shifts, and platform capabilities to identify new opportunities.
Requirements
- 7+ years of experience in growth marketing, demand gen, or performance marketing, ideally within a consumer marketplace.
- Account-based experience is a plus.
- Proven track record of building and scaling lead-generation funnels that drive measurable business outcomes.
- Demonstrated expertise managing paid channels and optimizing multi-stage conversion funnels against scale and efficiency goals.
- Experience identifying and building new growth channels from the ground up.
- Strong analytical capabilities and the ability to translate data into actionable insights and clear recommendations.
- Experience partnering closely with partnerships, sales, product, and data teams to ship against shared goals.
- A genuine obsession with the customer and a habit of grounding every decision in customer behavior and needs.
- A strategic and operational mindset, with the ability to set long-term direction while executing near-term objectives with excellence.
- Exceptional communication, collaboration, and stakeholder management skills across technical and non-technical teams.
- A steady, proactive, solutions-oriented approach when navigating ambiguity or competing priorities.
- A relentless focus on measurable impact and driving real, measurable business growth.
Location
- New York, NY
Work Type
- Hybrid
- Full Time
Experience Level
- 7+ years
Salary/Compensations
- $161,000–$197,000 USD Annually
Benefits
- Comprehensive Health Coverage: Medical, dental, and vision insurance, plus life and disability coverage.
- Parental Leave & Family Support: Up to 18 weeks paid leave and a new child stipend.
- Financial Wellness: 401(k) program and equity opportunities.
- Meals & Home Office Support: Stipends for home office setup and ongoing funds for meals.
- Time Off to Recharge: Flexible PTO, 12 paid holidays, and a full winter break week.
- Wellness & Development: Annual stipends for personal & professional growth.
- Mental & Physical Health Support: No-cost access to therapy through the Grow platform, weekly flexible hours for self-care, and memberships to leading wellness apps.
- Extra Perks: Pet insurance discounts, commuter benefits, and global travel assistance.
About the Company
- Grow Therapy is on a mission to serve as the trusted partner for therapists growing their practice, and patients accessing high-quality care.
- Powered by technology, we are a three-sided marketplace that empowers providers, augments insurance payors, and serves patients.
- Following the mass increase in depression and anxiety, the need for accessibility is more important than ever.
- We’ve empowered more than ten thousand therapists and hundreds of thousands of clients across the country and insurance landscape.
- We’ve raised more than $328Mm in funding, including our Series D, at a $3B valuation from Sequoia Capital, Transformation Capital, TCV, SignalFire, Menlo Ventures, Goldman Sachs Alternatives, and others.
Equal Opportunity
- Grow Therapy is proud to be an equal opportunity workplace and is an affirmative action employer.
- We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
- We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.