Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Universal Ads is seeking a senior seller to expand its Search & Services efforts, targeting search & SMB performance agencies, home and professional services, multi-location service brands, and lead generation agencies. This is an early-stage, high-impact role focused on scaling a customer segment, refining market positioning, strengthening client relationships, and driving repeatable revenue growth.

Responsibilities

• Demonstrate a strong understanding of how SMBs, multi-location service brands, and lead generation businesses assess media performance throughout their customer lifecycle and how TV can generate new demand.
• Collaborate closely with leadership to grow the Search & Services segment, identifying high-potential accounts and developing a go-to-market strategy for the specified buyer types.
• Engage priority client targets, build a qualified pipeline, and convert early market momentum into sustained revenue growth.
• Contribute to evolving Universal Ads' sales approach for each segment, including positioning, pitch narratives, measurement strategies, industry presence, and account prioritization.
• Articulate the downstream effects of CTV into a compelling performance narrative for advertisers accustomed to search, social, and other lower-funnel channels.
• Work with CSM, product, measurement, partnerships, marketing, and leadership to ensure the product roadmap meets the needs of performance-focused marketers.
• Communicate effectively with sophisticated performance marketers and rapidly determine what Universal Ads must prove to secure budget.
• Educate clients on how CTV and premium video can complement existing performance channels such as paid social, search, affiliate, programmatic, and other customer acquisition channels.
• Represent Universal Ads credibly and confidently at customer meetings and industry events, showcasing a deep understanding of the SMB and performance advertising ecosystem.
• Apply an entrepreneurial mindset and embrace the opportunity to shape a business rather than follow an existing playbook.
• Consistently exercise independent judgment and discretion in significant matters.
• Maintain regular, consistent, and punctual attendance, including working nights and weekends as necessary.
• Perform other duties and responsibilities as assigned.

Requirements

• 6+ years of direct sales experience in SMB performance/growth marketing, search, or related advertising sales.
• TV/CTV + performance marketing sales experience strongly preferred.
• Deep understanding of measurement frameworks, including pixel-based attribution, platform reporting, incrementality testing, geo tests, conversion lift studies, and measurement triangulation.
• Ability to translate premium video and CTV into a credible performance narrative for advertisers historically anchored in search, social, affiliate, and lower-funnel channels.
• Strong understanding of performance media buying behavior, attribution challenges, creative testing, optimization, and how businesses and agencies allocate and scale budget.
• Experience working in a high-growth, early-stage, or build-oriented environment is preferred.
• Ability to develop engaging narratives and storytelling in an industry focused on numbers, measurement, and performance outcomes.
• Understand and apply Operating Principles.
• Own the customer experience, prioritizing seamless digital options and customer advocacy.
• Be an enthusiastic learner, user, and advocate of the company's technology, products, and services.
• Collaborate effectively and be open to new ideas to achieve team goals.
• Participate actively in the Net Promoter System by joining huddles, making call backs, and identifying opportunities for improvement.
• Drive results and growth.
• Support a culture of inclusion in work and leadership.
• Act with integrity towards colleagues, customers, investors, and communities.

Skills

• Advertising
• Client Relations
• Customer Acquisition
• Mobile Application Marketing

Location

• Illinois
• California

Work Type

• Full-time

Experience Level

• 10 Years +

Education Level

• Bachelor's Degree

Salary/Compensations

• $195,336.24 - $293,004.36
• $162,780.20 - $305,212.88
• $146,502.18 USD - $271,300.33
• Targeted Commission: $140,000.00

Benefits

• Best-in-class Benefits
• Options, expert guidance, and always-on tools personalized to meet individual needs
• Support that is physical, financial, and emotional

About the Company

• Universal Ads, a part of Comcast, enables brands of all sizes to create and purchase commercials across premium video, reaching new qualified audiences at scale.
• Universal Ads integrates premium, brand-safe video content from influential media companies with the ease of social ad buying.
• It serves as a one-stop shop for high-quality video ads, delivering performance and unmatched scale.
• Comcast is an equal opportunity workplace.

Equal Opportunity

• Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
• Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
• Federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes.
• An applicant’s criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.