Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

As a Media Solutions Senior Analyst, you will refine your programmatic craft across the Google Marketing Platform (e.g. DV360, SA360, CM360), unlocking value across channels (Advanced TV/CTV, Audio, Video/YouTube, Display/Native, SEM) and the ad tech ecosystem. This role offers a unique entrepreneurial opportunity to support a business from the ground up, developing processes and growing the team. You will be independent and given the opportunity to take on challenges that are mission critical for the business to scale effectively.

Responsibilities

Support the overall team on a day-to-day basis.
Serve as primary client point of contact and as support point for other clients when needed.
Lead 1-2 clients and support team members across 4-8 clients.
Understand clients’ business issues and goals and ensure successful delivery of marketing/media services.
Become the trusted “go to person” for clients.
Support Google Marketing Platform (CM/DV/SA) trainings for clients.
Help senior team leads identify client upsell opportunities across Media and Data Solutions, working closely with Data Solutions counterparts.
Support project management and innovation within the team.
Identify process and pain points to automate and improve.
Identify new productization/revenue opportunities.
Engage in process documentation, process creation and innovation, and Napkyn Magic product innovation.
Support the Media Team with billing and technical troubleshooting.
Refine programmatic/biddable media expertise while broadening optimization expertise with Google’s omni-channel media trading platforms and analytics tools.
Actively plan and launch campaigns across GMP.
Work with Napkyn peers to provide best-in-class Google support.
Codify and share best practices across the team.
Be a strategic partner to clients and Google counterparts (e.g., product development).

Requirements

1-3+ years of full-time digital optimization experience required (e.g. Programmatic/DSP media buying).
Consider yourself knowledgeable of DV360, ideally have experience with buying PMPs, CTV, Youtube, and other advanced programmatic knowledge.
Strong knowledge of CM360.
Strong analytical skills, and comfort with MS Excel/Google Sheets, data analysis and internet technologies.
Maintain an in-depth knowledge of digital marketing technologies and other Google Marketing Platform technologies (Google Analytics, Google Ads/Search Ads360).
Previous experience with executive relationship development.
Understanding of high-level business strategy.
Ability to articulate technical capabilities in terms of business value.
Eagerness and willingness to learn (and teach).

Skills

Programmatic craft across the Google Marketing Platform (DV360, SA360, CM360)
Channel expertise (Advanced TV/CTV, Audio, Video/YouTube, Display/Native, SEM)
Ad tech ecosystem knowledge (SSPs, CDPs, DMPs, ad verification partners)
MS Excel/Google Sheets
Data analysis
Internet technologies
Digital marketing technologies
Google Analytics
Google Ads/Search Ads360
Executive relationship development
High-level business strategy articulation
Communication skills
Presentation skills
Creative problem-solving
Analytical skills
Business writing skills

Location

Remote

Work Type

Full-time

Experience Level

1-3+ years of digital optimization experience
Senior Analyst

Education Level

Bachelor’s degree or similar alternative
Recognized and relevant certification(s)

Salary/Compensations

$73,500 - $85,000

Benefits

Healthcare/Dental/Vision
Unlimited PTO
401k Contributions
$75/mo Wellness Stipend
$100/mo Mobile Phone Stipend
$50/mo Internet Stipend
$500/yr Annual Learning Stipend
$2,000/yr Annual Tuition Stipend
One-time $200 New Hire Home Office Equipment Stipend
Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
Annual Work From Anywhere 4 weeks per year

About the Company

Napkyn is a fully accredited Google Marketing Platform (GMP) sales partner.
We help brands build stronger digital connections with consumers through nimble and strategic engagement models, providing advertising and data strategy, training, technology design and hands-on campaign management.
As a Kepler Group company, Napkyn draws from Kepler's strategic, technology-and data-driven marketing expertise to provide world-class Google marketing support.
Data and technology have revolutionized the way businesses go to market, harvest insights, and drive ongoing innovation.
Napkyn’s team of data scientists, marketing experts and systems engineers are at the forefront of that revolution.
The Napkyn offering is based on 14+ years’ experience as a thought leader in digital analytics and data-driven marketing.
It is anchored by the Google Marketing and Cloud Platforms, based on our belief that Google has built the most effective, interconnected, data-rich toolkit for brands and their agencies.
Our engagements include everything from installing and integrating Google Analytics into clients’ business structures – and implementing pervasive data-activation practices across every client function, to assisting brands and agencies take full advantage of the Google Marketing Platform’s powerful media capabilities.
Napkyn (Kepler Group) is a people first organization.

Equal Opportunity

If this role piques your interest but you may not check every box, we still encourage you to apply! Studies show that imposter syndrome can prevent women and people of color from applying unless they meet every single qualification. We welcome all who are interested to apply, you just might be a great candidate for this role or others.
Protect yourself from recruitment fraud. The only way to apply for a position at Kepler is by submitting a direct application via the Keplergrp.com website or working with a recruiter employed by Kepler with a @keplergrp.com email address. Learn how to stay safe by clicking here