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About the Role

Lola Blankets is a fast-growing comfort and lifestyle brand seeking a Senior Director of Commercial Operations to own the operational infrastructure for wholesale, bulk/corporate, and retail sales channels. This player-coach role requires professionalizing wholesale operations, building the bulk and corporate gifting channel, and serving as the operational counterpart to the commercial leadership team.

Responsibilities

• Oversee end-to-end operational execution of wholesale accounts, ensuring accurate and timely order fulfillment.
• Partner with 3PLs to expand capabilities, forecast demand, ensure compliance, and improve margins.
• Build and codify wholesale processes and infrastructure for consistent, cost-effective, and repeatable workflows.
• Provide operational input on account growth timelines, impacts, costs, and commitments to the commercial team.
• Provide strategic direction for the Channel Operations manager to execute and professionalize wholesale operations.
• Improve operational infrastructure for bulk and corporate gifting channels, including order types, intake, customization, fulfillment, and communication.
• Define and document operational handoffs from Commercial to Operations for bulk orders.
• Identify and evaluate operational requirements for scaling the bulk channel, including custom packaging, kitting, and 3PL services.
• Oversee the emerging retail channel, providing strategic direction, SOP governance, and escalation support.
• Partner with the commercial team to understand retail operational needs and ensure adequate resources.
• Set standards for retail operational performance and hold the team accountable.
• Identify and resolve operational issues that exceed the Retail Ops Manager's scope.
• Maintain clear swimlanes and handoffs across Operations, Commercial, Finance, Product, and other teams.
• Provide operational input into commercial strategy decisions, including channel prioritization, margin modeling, and partner evaluation.
• Drive increased efficiency and higher margins across all channel operations.
• Partner with Finance on channel-level cost inputs, operational budgeting, and margin improvement initiatives.
• Build a high-performing, self-directed team.

Requirements

• 8+ years in channel operations, wholesale/retail operations, and/or commercial enablement operations at a DTC-first / digitally native brand.
• Deep familiarity with wholesale operational requirements: EDI systems, retailer compliance standards, routing guides, chargeback management, and major account operational workflows.
• Demonstrated ability to build scalable operational infrastructure (playbooks, processes, systems) in a fast-growth, resource-constrained environment.
• Strong commercial instincts and ability to partner credibly with sales and commercial leaders.
• Proven people leader.
• Financially literate, comfortable owning cost metrics and building operational business cases.
• Self-directed and highly organized.
• Expertise within Shopify, EDI platforms, and ERP/WMS systems is a plus.

Skills

• Shopify
• EDI platforms
• ERP/WMS systems

Location

• New York (hybrid)
• Utah (hybrid)
• Austin (remote)
• Los Angeles (remote)

Work Type

• Hybrid
• Remote

Experience Level

• Senior Director
• 8+ years

Salary/Compensations

• Competitive base salary and annual bonus based on company and individual performance

Benefits

• 21 days paid vacation
• All federal holidays
• Full health benefits (health, dental, vision, mental)
• 16 weeks paid birth parent leave
• 8 weeks non-birth parent leave
• 55% off Lola Blankets for friends and family
• Opportunities for career growth

About the Company

• Lola Blankets is a fast-growing comfort and lifestyle brand on a mission to make the world a cozier place.