About the Role
The Associate Director reports to a Director within a vertical team structure and will have marketplace, interagency, and client-facing responsibilities. Optimum Sports is the dedicated sports marketing agency within Omnicom Media Group (OMG), operating in both the Sports Sponsorship and Sports Media landscapes to provide clients with cohesive, multi-platform sports marketing strategies.
Responsibilities
- Maintain client relationships where applicable.
- Contribute to new business efforts including research, ideation, pricing, and presenting.
- Analyze, identify, and realize compelling insights and trends and apply those to buy executions.
- Elevate strategic thinking at all levels, inspiring and creating new ideas that permeate across our people.
- Meet with media sales reps and industry representatives on a regular basis to pursue ideas that are strategically aligned with the client’s business and needs.
- Works in direct cooperation with respective strategy teams.
- Interacts with members of other SBU’s as the respective disciplines of those SBU’s are pertinent to proposed and executed media investments and sponsorship marketing strategies.
- Develop expertise and serve in an advisory capacity on all emerging TV trends (i.e., Programmatic, Addressable, OTT).
- Provide oversight to junior level and supervisory staff by providing oversight to their buys and aiding them in identifying insights and trends.
- Lead multiple projects concurrently, while prioritizing the most important, right-fit opportunities at hand.
Requirements
- 5-7 years’ experience as a member of a Local Video Investment team.
- Track record of negotiating complex strategic partnership agreements.
- Proficient in analyzing and interpreting data and insights to help drive and inform meaningful insights.
- Strong business acumen and interpersonal skills.
- Excellent verbal and written communication skills, as well as the ability to work effectively across internal and external organizations.
- Highly effective mentor, motivator, and leader of junior level staff.
- Strength in relationship development and management, as it pertains to clients, partners, and coworkers.
- Able to hit and exceed targeted goals and deliverables as agreed upon.
- Drive to be proactive and bring their informed point of view to deliver the highest quality of work.
- Ability to develop ideas independently and thrive in a fast-paced environment.
- Understanding of Sports/Media business models preferred.
- Experience working in related role in the sports/media industry.
- A personal passion for sports and/or media technology.
- Background within the Television & Digital buying systems, not required, but a plus (can be but not limited to DDS & Prisma).
Skills
- Media Planning
- Media Buying
- Sports Marketing
- Data Analysis
- Relationship Management
- Mentoring
- Leadership
- Communication
Location
- Remote
- Hybrid
Work Type
- Full-time
- Hybrid
Experience Level
- Associate Director
- 5-7 years
Salary/Compensations
- $70,000-$125,000
About the Company
- Omnicom Media Group (OMG) is a global leader in media communications.
- Optimum Sports operates in both the Sports Sponsorship and Sports Media landscapes.
- Omnicom is committed to hiring and developing exceptional talent and building inclusive teams.
- Omnicom's policy requires employees to work in the office for a minimum of three days a week, with an objective to increase this requirement over time.
Equal Opportunity
- Optimum Sports is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
- It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
