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About the Role

Weber Shandwick is seeking a Senior Associate, Earned Media to support earned media strategy and execution for campaign and product launches, news engine programs, and disease awareness initiatives for healthcare accounts. The ideal candidate has experience in or a passion for health-related work and strong media relations skills.

Responsibilities

• Serves as a key integrated team member in support of strategic earned media campaigns, including developing media relations action plans, goals and objectives, media targets, story angles and outreach approaches.
• Generates story ideas and drafts media materials, conducts outreach, and manages reporter/influencer relationships and media opportunities to land coverage.
• Researches media topics, trends, important issues, and reporters in support of new assignments and projects.
• Attends client events and manages on-site media and influencers at local and national events.
• Maintains a keen interest in current news and industry trends; proactively shares insights with teams and clients.
• Anticipates and proactively offers solutions to senior team leadership for executional issues specific to assigned programs.
• Assists with client communication and manages detailed tasks with the account and earned media teams.
• Develops and manages project timelines and weekly action plans to ensure all deadlines on client programs are met.
• Identifies the development needs of junior staff and provides opportunities which allow staff members to reach their full potential.

Requirements

• 2 or more years’ experience in public relations at an agency or corporate in-house (healthcare experience preferred).
• Experience and interest in working with healthcare clients across industries.
• Excellent communication/presentation skills; verbal and written.
• Strong attention to detail and project management skills.
• Ability to multi-task effectively and work within tight deadlines.
• Ability to work independently and as part of a team.

Skills

• Media relations
• Writing
• Pitching
• Client management
• Team management
• Media landscape analysis
• Media relationships
• Project management
• Communication
• Presentation
• Attention to detail

Location

• Remote
• Hybrid

Work Type

• Full-time
• Hybrid

Experience Level

• Senior Associate
• Senior Account Executive equivalent
• 2 or more years’ experience

Salary/Compensations

• $68,000.00 - $78,000.00

About the Company

• Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer.
• Omnicom is committed to hiring and developing exceptional talent.
• We strongly believe that celebrating what makes us different makes us better together.
• We will process your personal data in accordance with our Recruitment Privacy Notice.

Equal Opportunity

• Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
• It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.