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About the Role
Accertify is seeking a Senior Portfolio Marketing Manager (PMM) with a strong background in B2B technology to drive product adoption, revenue growth, and market differentiation. This role operates at the intersection of product, sales, and marketing, translating product value into compelling positioning, messaging, and go-to-market execution.
Responsibilities
- Develop clear, differentiated product positioning and value propositions for B2B buyers.
- Own core messaging frameworks and ensure consistency across all materials.
- Lead and execute go-to-market (GTM) plans for new product launches, feature releases, and enhancements.
- Partner closely with Product Management, Demand Gen, Content, and Sales for successful launches and adoption.
- Create and maintain sales enablement assets including pitch decks, product one-pagers, competitive battlecards, FAQs, and use-case collateral.
- Enable Sales, SDRs, and Customer Success teams with training and narrative support.
- Conduct market research, competitive analysis, and customer discovery to inform product strategy and messaging.
- Translate insights into actionable recommendations that influence roadmap prioritization and marketing strategy.
- Act as the voice of the market internally, aligning stakeholders across Product, Sales, Marketing, and Leadership.
- Support integrated campaigns across digital, events, content, and lifecycle marketing.
- Define success metrics for product marketing initiatives, track performance, and iterate to improve results.
- Analyze launch performance, adoption trends, and competitive shifts to continuously refine strategy.
- Leverage AI-enabled tools and build practical agents to streamline workflows, improve measurement, surface insights faster, and optimize product marketing impact.
Requirements
- 5+ years of experience as a Product Marketing Manager/Portfolio Marketing Manager in a B2B technology or SaaS environment.
- Proven experience owning product messaging, positioning, and go-to-market execution.
- Strong understanding of B2B buying cycles, personas, and sales-led or hybrid GTM models.
- Exceptional written, verbal, and presentation skills.
- Demonstrated ability to work cross-functionally and influence without authority.
- Demonstrated ability to use AI tools.
- Experience supporting Sales and Revenue teams with enablement programs.
- Familiarity with competitive intelligence, win/loss analysis, and customer research.
- Experience working with global or enterprise audiences.
- Background in payments, fraud, SaaS platforms, or data-driven products (nice to have, not required).
- Applicants must be authorized to work in the U.S.; Accertify does not provide visa sponsorship for this position.
Skills
- Product Positioning
- Messaging
- Go-to-Market Strategy
- Sales Enablement
- Market Research
- Competitive Analysis
- Customer Insights
- Cross-Functional Leadership
- AI Tools
Location
- Chicago, Illinois
- Remote
Work Type
- Hybrid (minimum 3 days in-office per week)
- Remote
Experience Level
- Senior
Salary/Compensations
- $145,000-$155,000 base salary
Benefits
- Competitive rewards
- Meaningful benefits
- Professional development opportunities
- Flexible ways of working
- Programs that support your overall well-being
About the Company
- Accertify enables commerce by pinpointing fraud through its Predictive Yes Platform, helping businesses increase revenue and growth without risk.
- The platform processes over 10 billion transactions and $1 trillion in commerce annually, providing intelligence and precision for fraud and payments teams.
- Accertify fosters a culture that values growth, collaboration, and innovation.