About the Role
This role plays a critical part in translating marketing objectives and business intent into scalable, technology-enabled solutions that drive measurable business outcomes. The MarTech Delivery Integration Lead connects strategy to execution by transforming complex marketing needs into clear, validated requirements that enable effective solution design, seamless delivery and adoption across teams. Success in this role means enabling teams to make informed decisions, accelerating time-to-value for marketing capabilities, and ensuring solutions deliver meaningful impact for the business and our clients.
Responsibilities
- Own and evolve how marketing initiatives move from concept into technical solutioning by defining and optimizing operating models, governance frameworks, and intake processes with detailed documentation.
- Maintain a single source of truth for requirements, decisions, dependencies, success metrics.
- Ensure initiatives meet defined readiness and acceptance criteria before entering technical discovery and development through production.
- Partner closely with marketing stakeholders across multiple lines of business and technology teams to define success criteria, clarify scope and workflows, and ensure alignment.
- Help teams navigate dependencies, constraints, risks, impacts, and trade-offs in complex delivery environments and ecosystems.
- Lead cross-team alignment on sequencing, readiness gates, and implementation sign-offs.
- Play a key role in driving collaboration across Marketing, Schwab Technology Services, Digital Retail, and other partners, ensuring effective solutioning, implementation, adoption, and optimization.
- Support portfolio alignment and prioritization, guiding delivery readiness, and reinforcing feedback loops that inform continuous improvement.
- Help teams operate with greater clarity, adaptability, and accountability—ensuring technology investments deliver against business goals and are successfully adopted.
Requirements
- 7+ years of experience in strategy, product ownership, technical program management, or content enablement within a marketing technology ecosystem.
- Bachelor’s degree in Computer Science, Information Systems, Technical Communication, or a related field.
- Experience applying AI technologies and tools to support marketing workflows, digital content creation, approvals, implementation, and performance tracking.
- Demonstrated ability to translate business objectives into clear, structured requirements, including scope, use cases, workflows, roadmaps, and success criteria.
- Strong collaboration skills with the ability to align cross-functional stakeholders across marketing, product, architecture, and engineering teams.
- Experience working in complex delivery environments with dependencies, governance frameworks, and capacity constraints.
- Proven ability to connect business strategy to technical solutions that scale across platforms and channels.
- Strong communication skills, including technical writing, facilitation, and presenting to both leadership and working teams.
- Experience supporting or leading initiatives involving modern web frameworks or tools such as React, Next.js, Sanity, Workfront, or Bynder.
- Experience working with content management systems, headless CMS platforms, or digital asset management integrations.
- Experience operating in regulated environments where compliance, approvals, and structured workflows influence delivery.
- Proactive and able to navigate ambiguity and drive structured, outcome-oriented solutions through influence and cross-team alignment.
Skills
- AI technologies and tools
- Marketing workflows
- Digital content creation
- Approvals
- Implementation
- Performance tracking
- Business objectives translation
- Structured requirements definition
- Scope definition
- Use case definition
- Workflow definition
- Roadmap creation
- Success criteria definition
- Collaboration
- Stakeholder alignment
- Complex delivery environments
- Dependencies management
- Governance frameworks
- Capacity constraints management
- Business strategy to technical solutions connection
- Scalable solutions
- Cross-platform solutions
- Cross-channel solutions
- Communication
- Technical writing
- Facilitation
- Presentation skills
- React
- Next.js
- Sanity
- Workfront
- Bynder
- Content management systems
- Headless CMS platforms
- Digital asset management integrations
- Regulated environments
- Compliance
- Approvals management
- Structured workflows
- Ambiguity navigation
- Outcome-oriented solutions
- Influence
- Cross-team alignment
Location
- On site
Work Type
- On site
Experience Level
- 7+ years of experience
Education Level
- Bachelor’s degree in Computer Science, Information Systems, Technical Communication, or a related field
About the Company
- At Schwab, you’re empowered to make an impact on your career.
- Here, innovative thought meets creative problem solving, helping us challenge the status quo and transform the finance industry together.
