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About the Role

We are seeking a highly analytical and meticulous Senior Analyst to support media analytics and measurement across campaigns. This role is responsible for transforming data into clear, actionable insights that inform campaign optimization and support future planning. The Senior Analyst partners with media, strategy, and analytics teams to ensure data is accurate, insights are relevant, and outputs are polished and decision-ready—with a focus on enabling faster, smarter media decisions.

Responsibilities

Analyze cross-channel media performance and deliver insights to support campaign optimization and planning
Translate data into clear findings and actionable recommendations
Support development and execution of measurement frameworks and learning agendas
Conduct audience, competitive, and performance analysis to inform strategy
Partner with media teams to identify in-flight optimization opportunities
Build and maintain dashboards and reports that are intuitive and decision-ready
Support data automation and pipeline development (e.g., GCP, Funnel.io)
Ensure data accuracy, consistency, and quality across outputs
Contribute to presentations with insightful storytelling, not just data reporting

Requirements

3–5+ years of experience in media analytics, marketing analytics, or data analysis
Strong understanding of paid media metrics, performance drivers, and campaign structure
Experience translating data into insights and actionable recommendations
Familiarity with measurement frameworks and performance analysis approaches
Proficiency in analytics and visualization tools (e.g., Adobe Analytics, GA4, Tableau, Looker)
Experience with data tools or automation (e.g., Excel, SQL, Funnel.io, or similar)
Strong attention to detail and ability to deliver accurate, high-quality outputs
Effective communication skills with ability to present insights clearly and concisely

Skills

media analytics
marketing analytics
data analysis
paid media metrics
performance drivers
campaign structure
measurement frameworks
performance analysis
Adobe Analytics
GA4
Tableau
Looker
Excel
SQL
Funnel.io
data automation
data visualization
storytelling

Location

Remote

Work Type

Full-time
Remote

Experience Level

Senior

Salary/Compensations

USD $73,150.00 - USD $96,200.00/Annually

Benefits

Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year
Business Resource Groups that support multiple affinities and alliances
Medical coverage
Dental
Vision
Disability
401k
Paid time off

About the Company

At Razorfish, we’re leaders in what's next. Since the dawn of the internet, we’ve helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI.
Named a Most Innovative Agency three years running (2024–2026) by Campaign US, our work reflects a proven ability not just to anticipate what’s coming, but to help our clients actively shape the future.
We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.
If you’re motivated to work alongside top performers, push the boundaries of what’s possible, and help define where technology, business, and marketing are headed next—this is the place to do it.
Join us at razorfish.com.

Equal Opportunity

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.