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About the Role

This role is accountable for ensuring Coca-Cola’s strategies are consistently and effectively implemented in the market by translating commercial, brand, and innovation intent into disciplined, data-led execution across the Great Britain franchise system. It owns end-to-end in-market execution excellence across At Home channels, translating strategies into scalable operational plans that deliver with speed, quality, and consistency. The role acts as the central orchestration point between The Coca-Cola Company, the bottler, and cross-functional teams, aligning priorities, defining success, and building repeatable execution frameworks to close the gap between strategy and execution.

Responsibilities

Translate commercial, RGM, category, and marketing strategies into integrated, actionable execution roadmaps.
Define and embed a clear “Picture of Success” (PICOS), ensuring consistent standards across activation, assortment, pricing, and in-store execution.
Lead operational planning for priority brand initiatives, new pack launches, and innovation, ensuring readiness and flawless market delivery.
Drive key channel-specific strategic initiatives, aligning system plans to deliver volume, revenue, share, and distribution targets.
Establish and scale execution frameworks, standards, and operating models that simplify complexity and drive consistency across the system.
Ensure plans are delivered with speed, quality, and precision at store level.
Act as the system owner for in-market execution, with accountability for execution outcomes across GB.
Serve as the senior integration point between TCCC, CCEP, and cross-functional teams, ensuring end-to-end alignment.
Translate strategy into clear execution briefs, timelines, and activation guidelines for effective bottler implementation.
Lead execution governance, including scorecards, performance reviews, and joint routines to drive accountability, transparency, and decision-making.
Build a “one system” execution model adopted consistently across GB.
Leverage data, dashboards, digital tools, and AI-enabled analytics to identify execution gaps and diagnose root causes.
Monitor and improve key execution KPIs including availability, promo compliance, activation quality, assortment execution, and price-pack compliance.
Lead test-and-learn approaches, embedding after-action reviews and continuous improvement into future planning cycles.
Drive faster time-to-market and improved return on commercial investment through stronger execution.
Ensure execution readiness for innovation launches, enabling high-quality implementation and rapid feedback loops.
Champion agile, simplified ways of working that enhance speed and effectiveness across the system.
Elevate execution capability across TCCC and bottler teams, strengthening data literacy, tool adoption, and execution discipline.
Embed modern, insight-led approaches to execution excellence across the organisation.

Requirements

Strong expertise in commercial and operational execution across At Home channels, with exposure to AFH preferred.
Proven ability to translate strategy into execution at scale.
Robust commercial, RGM, and analytical skills, with experience applying data, execution metrics, dashboards, and AI‑enabled tools to drive performance.
Demonstrated system leadership, influencing bottlers and cross‑functional teams in complex, matrixed environments to drive integrated operational plans.
Strategic and execution‑focused, able to build scalable frameworks, simplify complexity, and drive predictable in‑market results.
Exceptional collaboration and communication, with strong stakeholder management, problem‑solving, and decision‑making capabilities.
Relevant experience in GB required.

Skills

Business Development
Business Planning
Communication
Consultative Sales Management
Customer Relationship Management (CRM)
Decision Making
Group Problem Solving
Leadership
Long Term Planning
Operational Assessment
Relationship Building
Sales Forecasting
Sales Management
Sales Process
Solutions Selling
Waterfall Model

Location

London, United Kingdom

Work Type

Onsite

Experience Level

Senior Manager

About the Company

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference.
We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves.
We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve.
We believe that our culture is one of the reasons our company continues to thrive after 130+ years.