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About the Role
You will own CRM and email as a performance channel, managing sends, segments, data, and strategic decisions. This role is ideal for an early-career professional looking to take full ownership of a channel, working at the intersection of AI and governance to drive engagement and business growth.
Responsibilities
- Build, QA, schedule, and send emails across HubSpot and Planhat.
- Generate and test copy variants using AI based on segment behavior.
- Manage database hygiene, enrichment, and list building with automation.
- Own the cross-channel send calendar and protect the contact experience.
- Manage engagement health, including re-engagement decisions and flow design.
- Report on CRM performance metrics including deliverability, opens, clicks, and conversions.
- Ensure leads are compliant, enriched, tracked, and trigger correct downstream actions.
- Collaborate with Sales and Customer Success to align outbound sequences with marketing communications.
- Work with the GTM Engineer on CRM integrations, lead scoring, and data flows.
- Identify and escalate site issues affecting campaign performance.
Requirements
- AI native mindset with practical experience using AI for copy, segmentation, and reporting.
- Data-driven approach to interpreting campaign performance.
- Proven ability to learn quickly from past mistakes.
- Exacting attention to detail regarding content and technical accuracy.
- Understanding of email best practices including deliverability and testing.
- Strong communication skills to explain performance to non-CRM stakeholders.
- Ability to manage multiple workstreams and make independent decisions.
- Collaborative mindset for working across Sales, Customer Success, and Marketing.
- One to three years of experience in CRM, lifecycle, or email marketing, or equivalent early-career potential.
Skills
- HubSpot
- Planhat
- HTML
- CRM management
- Email marketing
- Data analysis
- AI-assisted copywriting
- Marketing automation
- Lead scoring
Experience Level
- Early career
- 1-3 years of experience
Benefits
- Pension scheme
- Personal performance bonus
- 26 days holiday per year
- Bupa health and dental cover
- Group life assurance
- EAP
- Cycle to work scheme
About the Company
- Technology and advisory firm focused on board effectiveness.
- Market leader in governance with over 20 years of experience.
- Trusted by over 80,000 directors and executives globally.
- Backed by K1 Investment Management.
- Culture is described as thoughtful, high-calibre, and human.
Equal Opportunity
- Board Intelligence is committed to building a team that reflects the breadth of experience, background, and perspective needed to do this work well.
- We welcome applications from candidates of all backgrounds and do not discriminate on the basis of age, disability, ethnicity, gender, religion, sexual orientation, or any other protected characteristic.
- Reasonable adjustments are available upon request.