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About the Role
AMV BBDO is seeking a Creative Content Lead to join their team of creative content specialists. This role involves working with major brands in tech, healthcare, and logistics, focusing on creating compelling content from complex information. The ideal candidate is a craft-obsessed writer with a creative flair.
Responsibilities
- Interrogate client briefs and collaborate with strategists to develop creative solutions based on insights.
- Develop content programs designed to capture the attention of hard-to-reach business audiences.
- Conceptualize campaign ideas, activations, and branded programming.
- Build narratives for brands that can be rolled out in various formats, including reports, keynote decks, advertising, social content, and sales collateral.
- Ensure brand tone of voice consistency across multiple audiences.
- Source original stories and interviewees for content franchises.
- Collaborate with designers, motion designers, and producers to realize creative ideas.
- Write, edit, and enhance short and long-form copy across all mediums.
- Craft messaging that translates product features into compelling buyer benefits.
- Adapt messaging for different audiences while maintaining a consistent brand voice.
- Master 'deck storytelling' to create clear and compelling presentations that sell ideas.
- Demonstrate meticulous attention to detail, grammar, and syntax.
- Oversee and elevate the work of junior colleagues to ensure client-readiness.
- Present and confidently defend work to clients.
Requirements
- 5+ years of experience as a creative copywriter with editorial experience, or as a leading journalist with brand copy experience for business audiences.
- Ability to think in narrative and understand the structures that make stories powerful.
- A visual thinker who is driven to make ideas tangible.
- Ability to solve real business problems and effectively present solutions to clients.
- Excitement for the real-world applications of cutting-edge technology.
- Willingness to delve deep into details to uncover unique insights.
- Self-reliant and proactive.
- Ability to thrive in a fast-paced environment with tight deadlines.
- Passionate about doing great work.
- Willingness to work solo or partner with an Art Director.
- Ability to bring energy, generosity, and ownership to challenges.
- Ability to attend the central London office at least 3 days a week.
Skills
- Creative Copywriting
- Editorial Experience
- Journalism
- Brand Copywriting
- Narrative Development
- Storytelling
- Visual Thinking
- Strategic Thinking
- Problem Solving
- Client Presentation
- Content Strategy
- Campaign Concept Development
- Brand Tone of Voice Management
- Copywriting (short and long-form)
- Messaging Development
- Presentation Design
- Attention to Detail
- Collaboration
- Teamwork
Location
- London
Work Type
- Hybrid
- Full-time
Experience Level
- 5+ years
About the Company
- AMV BBDO is an agency where creativity and effectiveness converge, recognized globally for its achievements in advertising and effectiveness.
- They aim to be problem solvers, culture makers, and trusted partners to clients.
- The agency fosters a culture of creativity and kindness, hiring individuals based on potential and cultural fit.
- AMV BBDO is part of the global BBDO creative community.
- Omnicom is committed to hiring and developing exceptional talent, focusing on building inclusive teams that celebrate diversity.
Equal Opportunity
- AMV BBDO is an equal opportunities employer.
- Recruitment and selection decisions are not made based on sex, marital status, sexual orientation, race, colour, ethnic or national origin, nationality, religion or belief, disability, or age.
- Omnicom is committed to hiring and developing exceptional talent and building inclusive teams.