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About the Role
As our first Content and AEO/GEO/SEO Marketer, you will build this function from the ground up, defining how the market understands agentic AI security, scaling our content engine, and turning a strong POV into pipeline. This is a hands-on role for someone who can both think strategically and ship quickly, operating AI-driven content workflows fluently.
Responsibilities
- Develop and execute a content strategy aligned with product marketing priorities and GTM campaigns to create supporting original content
- Translate technical concepts into accessible, engaging narratives
- Build a strong company voice
- Break down long-form assets into various content formats (infographics, social media posts, email/ad campaigns, videos, sales enablement materials)
- Adapt messaging for different stages of the buyer journey
- Create campaign assets, landing pages, gated content, and nurture flows
- Continuously optimize content performance based on conversion data and engagement metrics
- Take our answer engine and SEO program to the next level using the latest tools
- Work closely with Product Marketing, Sales, and Product teams to ensure content accuracy and relevance
- Support product launches with coordinated content plans across channels
- Incorporate customer insights, competitive positioning, and market trends into content
Requirements
- 5–8+ years of experience in content marketing, preferably in B2B SaaS or cybersecurity
- Experience with SEO/AEO/GEO and content performance tools (e.g., Semrush, Ahrefs, Profound, Google Analytics, Google Search Console)
- Strong writing and storytelling skills with the ability to simplify complex technical topics
- Experience using AI tools to accelerate content creation, delivery, and measurement
- Proven experience creating and repurposing content across multiple formats and channels
- Familiarity with content-driven demand generation and funnel metrics
- Ability to manage multiple projects and move quickly in a startup environment
- Background in cybersecurity, identity & access management, agentic AI, or cloud infrastructure (preferred)
- Experience with video content creation or scripting (preferred)
Skills
- Content Creation
- Content Strategy
- Content Repurposing
- Content Distribution
- Demand Generation
- AEO/GEO/SEO
- AI-driven content workflows
- Storytelling
- Technical Writing
- Project Management
Experience Level
- 5-8+ years
About the Company
- Token Security is building the identity platform for agentic AI.
- We believe the cybersecurity industry is taking the wrong approach to securing AI agents.
- Identity is the only control plane that successfully secures and governs agentic AI.
- We discover every AI agent and non-human identity across the enterprise, enforce ownership, control access dynamically based on intent, and govern the full identity lifecycle.
- We're an early-stage, well-funded company creating a new category at the intersection of identity security and agentic AI.
- This is a defining moment in cybersecurity, and you'll help shape how the market thinks about it.