Marketing Supervisor at POP MART | KOR | Rezi

Marketing Supervisor at POP MART

Marketing Supervisor

POP MART · KOR

1 months ago

Marketing Supervisor

POP MART · KOR

2 months ago
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Responsibilities

  • Plan and manage global and local campaigns for Korea
  • Communicate with HQ and collaborate with cross-functional teams
  • Manage new product releases, including GWP and forecasting
  • Develop and manage in-store promotions and events
  • Plan and execute localized marketing activities for key retail stores to increase foot traffic
  • Lead the planning and execution of in-store events and pop-up stores
  • Monitor and analyze marketing effectiveness to provide data-driven insights
  • Manage social media channels in Korea in collaboration with the Marketing Specialist

Requirements

  • Minimum 8 years of professional experience in marketing, brand management, or related fields
  • Experience in FMCG, art toy, entertainment, fashion, or lifestyle industries
  • Experience in retail marketing and brand activation within physical retail environments
  • Experience managing end-to-end marketing campaigns from budget planning to reporting
  • Experience launching and scaling new brands or products in the Korean market
  • Ability to analyze and optimize offline customer journeys
  • Ability to derive actionable insights from market trends and consumer behavior
  • Understanding of offline and online marketing synergy
  • Exceptional organizational skills to handle multiple projects under tight deadlines
  • Passion for pop culture and ability to translate brand identity into storytelling
  • Ability to interpret retail-specific KPIs to refine marketing tactics

Skills

  • Campaign management
  • Project management
  • Product forecasting
  • Retail marketing
  • Brand activation
  • Data analysis
  • Social media management
  • Budget planning
  • Strategic planning

Experience Level

  • Minimum 8 years of professional experience

About the Company

  • Leading global company in the trend culture and entertainment industry founded in 2010
  • Operates a platform for creative incubation and IP operation
  • Portfolio includes iconic IPs such as MOLLY, SKULLPANDA, DIMOO, THE MONSTERS, and Hirono
  • Operates over 550 physical stores and 2,500 Robo Shops globally
  • Reaches audiences in over 90 countries and regions

Equal Opportunity

  • Committed to equal pay initiatives and does not ask for current or past salary
  • Equal Opportunity Employer that does not discriminate based on race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression, or any other protected status