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About the Role
Lead the commercial analytics vision for Amex Offers' digital media and card-linked offers (CLO) business. This role focuses on solving complex business problems, shaping go-to-market strategy, and owning the analytics roadmap to drive revenue growth, advertiser value, and platform adoption. You will act as a senior thought partner to Sales, Product, and Strategy leadership, influencing pricing, sales, optimization, and scaling of advertising solutions through data and advanced analytics. Additionally, you will lead the AI and advanced analytics agenda for the Amex Offers analytics organization, defining the vision, identifying high-impact use cases, and driving AI/ML integration into core commercial workflows. This role is pivotal in modernizing analytics delivery and leverage across the organization, directly shaping revenue generation and advertiser value through commercial analytics, problem-solving, and AI-driven transformation.
Responsibilities
- Lead the commercial analytics vision for digital media and card-linked offers (CLO) business.
- Solve complex business problems.
- Shape go-to-market (GTM) strategy.
- Own the analytics roadmap that drives revenue growth, advertiser value, and platform adoption.
- Act as a senior thought partner to Sales, Product, and Strategy leadership.
- Use data and advanced analytics to influence pricing, sales, optimization, and scaling of advertising solutions.
- Optimize media measurement frameworks.
- Optimize channel performance.
- Develop advertiser ROI modeling.
- Lead the AI and advanced analytics agenda for the Amex Offers analytics organization.
- Define the vision for AI and advanced analytics.
- Identify high-impact AI/ML use cases.
- Drive the integration of AI/ML into core commercial workflows.
- Advance capabilities across attribution, incrementality measurement, market mix modeling (MMM), targeting, forecasting, and pricing.
- Partner with Data Science and Technology teams to scale adoption.
- Embed intelligent decisioning into day-to-day business processes.
Requirements
- Highly strategic and commercially driven.
Skills
- Advanced analytics
- AI/ML
- Attribution
- Incrementality measurement
- Market mix modeling (MMM)
- Targeting
- Forecasting
- Pricing
- Structured problem solving
Location
- Global
Work Type
- Hybrid
- Onsite
- Virtual
Experience Level
- Director
Salary/Compensations
- Competitive base salaries
- Bonus incentives
Benefits
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
About the Company
- Launched in 2012, Amex Offers is a digital advertising platform that connects Merchants and brands with tens of millions of American Express Card Members globally.
- The platform enables advertisers to reach high-spending customers through purchase-based targeting, delivering closed-loop measurement, deterministic attribution, and clear media ROI.
- American Express has a 175-year history of innovation, shared values, and Leadership Behaviors.
- The company has an unwavering commitment to back its customers, communities, and colleagues.
- Amex focuses on delivering differentiated products and world-class customer service with a strong risk mindset, upholding trust, security, and service.
- Team Amex offers powerful backing with comprehensive support for holistic well-being, opportunities to learn new skills, develop as a leader, and grow careers.
- At Amex, colleague voices and ideas matter, work makes an impact, and together, they help define the future of American Express.
Equal Opportunity
- American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
- American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
- For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
- US Job Seekers - Click to view the “Know Your Rights poster.