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About the Role

Flex is building out its New Verticals partner marketing function to support emerging product lines beyond Core Rent. This is an early, high-impact role where you will be one of the first dedicated partner marketers supporting New Verticals, working directly with a small team and reporting to the Vice President of Partner Marketing. You'll own marketing programs, sales and partner enablement, and co-marketing execution to help partners in new verticals launch Flex for their customers and drive adoption. This role is ideal for a builder energized by ambiguity, comfortable without a playbook, and excited to define what great partner marketing looks like at the ground floor.

Responsibilities

Build and execute co-marketing programs with New Verticals partners, from program design through asset production and distribution.
Develop partner enablement materials (pitch decks, one-pagers, training content) that help New Verticals sales teams prospect, win, and launch new partners and deepen engagement with existing partners.
Own the New Verticals partner marketing program roadmap, tracking in-flight programs, performance, and next steps, and maintaining a regular reporting cadence.
Manage partner-facing go-to-market for New Verticals product launches, translating product capabilities into messaging frameworks, launch materials, and activation plans.
Build relationships with marketing contacts at New Verticals partners to surface co-marketing opportunities and deepen engagement.
Coordinate with the Events Marketing Manager on partner-facing events, including pre/post-event communications and follow-up programs.
Analyze program performance across co-marketing, enablement, and channel initiatives, building dashboards, surfacing insights, and using data to inform program decisions.
Instrument programs with UTMs, tracking links, and CRM tagging in Salesforce to ensure results are attributable.

Requirements

3-5 years in B2B partner marketing, channel marketing, or field marketing, ideally at a growth-stage technology company.
Proven experience building sales enablement and co-marketing programs with and for external partners, including asset creation, end-to-end campaign management, and measurement.
Proficiency with Salesforce and HubSpot for campaign tagging, report building, nurture sequence setup, and connecting marketing activity to pipeline outcomes.
Track record of attributing marketing activity to revenue or pipeline outcomes.
Comfort operating in a startup or early-function environment, with experience building things from scratch.
Strong written communication skills for producing partner briefs, emails, and executive summaries.
Curiosity about the competitive landscape, including researching market dynamics, synthesizing partner feedback, and translating insights into smarter program decisions.
Experience and eagerness using AI thoughtfully and strategically in day-to-day work.

Skills

Salesforce
HubSpot
B2B partner marketing
Channel marketing
Field marketing
Sales enablement
Co-marketing
Campaign management
Measurement
AI

Location

NYC
San Francisco
Salt Lake City

Work Type

Hybrid

Experience Level

3-5 years

Salary/Compensations

$132,000—$165,000 USD

Benefits

Competitive medical, dental, and vision
Company equity
401(k) plan with company match
Unlimited paid time off + 13 company paid holidays
Parental leave
Free Flex subscription
Competitive compensation + company equity (non-U.S.)
Unlimited PTO (non-U.S.)

About the Company

Flex is a growth-stage, NYC headquartered FinTech company creating the best rent payment experience.
Flex enables users to pay rent throughout the month on a schedule that better fits their finances and budget.
Our mission is to empower as many renters as possible with flexibility over their most significant recurring expense.
We are growing quickly, but deliberately, with a focus on building an inclusive culture.
Our dynamic team has incredible perspectives to share.

Equal Opportunity

We take great pride in being an equal opportunity workplace.