Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Flex is investing in events as a primary channel for building brand awareness, pipeline, and deepening stakeholder relationships in its New Verticals business. The Events Marketing Manager for New Verticals will design and execute the events strategy from the ground up, working closely with the New Verticals revenue team, the Vice President of Partner Marketing, and cross-functional stakeholders to build a repeatable events playbook that generates pipeline, accelerates relationships, and builds Flex's brand in new markets.

Responsibilities

Own the full events calendar for the New Verticals business, executing 2-3 anchor industry events and supporting 3-5 smaller sales team events per vertical per year.
Enable the New Verticals sales team to maximize attendance at 3-5 smaller industry events per vertical per year.
Design and execute the events playbook for New Verticals, including run-of-show templates, budget tracking, attendee management, and measurement frameworks.
Define target audience segments for each event format and identify the right decision-makers at each prospect.
Partner with the revenue team to define target account lists for events and ensure revenue team follow-through post-event.
Manage the events budget with precision, tracking actuals vs. forecast and optimizing for impact per dollar.
Measure event effectiveness, including attendance, pipeline generated, and partner satisfaction, and report results to stakeholders.
Evaluate third-party event sponsorships and partner-hosted events as co-marketing opportunities.
Coordinate with the broader Partner Marketing team on integrated pre/post-event programs and co-marketing campaigns.

Requirements

3-5 years in B2B event marketing, field marketing, or demand generation.
Experience producing brand presence at large industry conferences, creative marketing activations to drive pipeline, and intimate executive events.
Budget management experience, including owning a P&L for events and making smart tradeoffs.
Experience attributing event investment to pipeline & revenue outcomes.
Comfort with Salesforce and HubSpot for campaign tracking, attendee lists, and post-event follow-up sequences & workflows.
A builder's mindset with experience standing up events programs at early-stage companies or within new functions.
Proven track record running high-touch executive events from soup to nuts: venue, speakers, agenda, logistics, and measurement.
Experience and eagerness using AI thoughtfully and strategically in day-to-day work.

Location

NYC
San Francisco
Salt Lake City

Work Type

Hybrid

Experience Level

3-5 years

Salary/Compensations

$132,000—$165,000 USD

Benefits

Competitive medical, dental, and vision
Company equity
401(k) plan with company match
Unlimited paid time off + 13 company paid holidays
Parental leave
Free Flex subscription
Competitive compensation + company equity (non-U.S.)
Unlimited PTO (non-U.S.)

About the Company

Flex is a growth-stage, NYC headquartered FinTech company creating the best rent payment experience.
Flex enables users to pay rent throughout the month on a schedule that better fits their finances and budget.
Flex's mission is to empower renters with flexibility over their most significant recurring expense.
Flex has built up unprecedented investor support and an enthusiastic user base.
Flex has employees located throughout the US, Australia, Canada and South America.
Flex is growing quickly, but deliberately, with a focus on building an inclusive culture.

Equal Opportunity

Flex takes great pride in being an equal opportunity workplace.