About the Role
This role owns the site experience product, including systems, components, and lead capture experiences, accountable for driving key performance indicators. The ideal candidate treats a site as a product with customers and a scoreboard, is a self-starter, and thrives on finding and scaling high-performing experiences.
Responsibilities
- Own the site experience product, including reusable systems and components, and be accountable for the KPIs they drive.
- Own the lead capture experience, including its structure, behavior, placement, and performance.
- Experiment across sites to identify and scale winning patterns that improve results.
- Be accountable for KPIs tied to owned experiences and systems, and prioritize work to improve them.
- Define initiative objectives and success metrics before work begins, setting baselines and targets.
- Translate customer research and behavioral data into requirements for experience and conversion improvements.
- Build and evolve reusable systems and components for sites, balancing standardization with distinct site needs.
- Turn requirements into clear project overviews, epics, feature specs, and user stories for design and engineering.
- Maintain governance and documentation for system consistency, brand alignment, and design standards.
- Run systematic experimentation across sites to learn what performs and scale winners.
- Partner with other product managers to sequence work against shared capacity, balancing priorities.
- Prioritize work that lifts the most sites simultaneously.
- Treat internal users (editorial and brand teams) as primary users, focusing on their adoption and experience.
- Describe new capabilities to drive adoption and engagement across business units.
- Proactively monitor for friction and improvement opportunities, and maintain product documentation.
- Lead user acceptance testing for new capabilities before production.
- Coordinate technical implementation across shared engineering resources.
- Hold the big picture across many sites while focusing on the details.
- Create order from ambiguity by establishing processes, documentation, and systems.
- Own deliverables end-to-end, from requirements through launch to optimization.
- Operate with clear direction on the 'what' and 'why', using judgment for the 'how'.
- Spot and solve problems early, adapting quickly to shifting priorities.
Requirements
- 3+ years of product management experience with web products.
- Exceptional organizational skills with proven ability to manage diverse, parallel workstreams.
- Familiarity with CMS platforms, design systems, or lead capture systems.
- Comfort owning KPIs: defining them, setting baselines and targets, and making prioritization calls.
- Strong follow-through and a track record of completing projects.
- Comfort turning requirements into project overviews, epics, feature specs, and user stories.
- Experience running user acceptance testing with a high bar for quality.
- Data fluency: able to manipulate raw data, build reports, and use funnel analysis, A/B testing, and metric definition.
- Solid understanding of general engineering, UX, and UI considerations in web products.
- Excellent communication skills, with the ability to translate technical complexity into business value.
- Bias toward action: comfortable deciding with incomplete information.
Skills
- Product Management
- Web Products
- Organizational Skills
- CMS Platforms
- Design Systems
- Lead Capture Systems
- KPI Management
- Project Management
- User Acceptance Testing
- Data Analysis
- Funnel Analysis
- A/B Testing
- Metric Definition
- Engineering
- UX
- UI
- Communication
- Cross-functional Collaboration
Location
- Remote
- Salt Lake City, Utah (Hybrid)
Work Type
- Remote-First
- Hybrid
Experience Level
- 3+ years of product management experience
Benefits
- Low-cost, competitive health coverage with employer-paid counseling services.
- 401(k) matching after two months of employment.
- Employer-paid spending account for wellbeing expenses.
- Competitive time-off balances that accrue weekly.
- 2 weeks of paid parental leave during the first year, up to 9 weeks after one year.
- Generous paid holidays and additional flex holidays.
- Comprehensive life insurance, including coverage for dependents and spouses.
- Employee Resource Groups (ERGs).
About the Company
- Clearlink fosters growth and embraces opportunities, with a mission to strengthen its workforce to build brands that guide users and customers toward decisions that enhance their lives.
- Encourages employees to 'Act as an Owner' – to voice thoughts, share innovative ideas, and bring their whole selves to work.
- A forward-thinking and inclusive community where expertise, background, and unique perspectives are valued.
- Values: Create Community, Learn & Grow, Embrace Opportunity, Act Like An Owner, Respect Every Person.
- Awarded the 2022 Shatter List for breaking glass ceilings in technology.
- Received the 2023 Women’s Leadership Institute Award.
Equal Opportunity
- Committed to accessibility, encouraging the sharing of accommodation needs during the application or employment process.
- Dedicated to providing necessary support for success.
