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About the Role

As a Social Media Manager, you will serve as the day-to-day social contact for clients and account teams, collaborating effectively on projects and understanding how social and influencer programming supports client objectives. You will lead the development of project briefs, write social copy, and liaise with the creative team. This role involves honing problem-solving skills, becoming a clear communicator, setting project timelines, developing strategies, providing guidance on social projects, and taking ownership of multiple projects.

Responsibilities

Serve as the day-to-day social contact for clients and account teams.
Collaborate with the account team on client projects and deliverables.
Understand how social and influencer programming supports client objectives and strategies.
Lead the development of project briefs for various project types.
Write social copy and liaise with the creative team on content design.
Hone problem-solving skills and become a clear and consistent communicator.
Help set project timelines and develop strategies.
Proactively provide guidance and direction on social projects.
Take on a role for new business opportunities.
Take full ownership of multiple projects.
Effectively communicate recommendations to account teams and clients.
Build client counsel and relationship management skills.
Develop a deep understanding of clients’ business, needs, and target populations.
Collaborate with senior members to develop social strategies, including channel and content strategy.
Effectively communicate creative concepts and ideas to clients.
Manage assigned project workstreams independently and provide proactive progress updates.
Contribute to tactical planning and develop social strategies.
Develop thought leadership pieces and client POVs.
Ensure social and influencer programs are compliant with healthcare regulations and platform best practices.
Participate in new business brainstorms and conduct research.
Support the evolution of agency social media capabilities.
Educate agency and client teams on social media utility, advancements, and trends.
Help develop and attend agency new business presentations.
Seek training on company processes and procedures.
Display a willingness to gain knowledge and contribute to the team.
Demonstrate flexibility in working across teams, regions, and adapting to project needs.
Work collaboratively with junior team members, serving as a role model and mentor.
Partner effectively with account teams to meet client needs.
Write and review social content calendars, copy, and creative.
Develop and share social recommendations in written and verbal presentations.
Develop community management guides/SOPs and external community guidelines.
Maintain deep knowledge of social platform best practices and creative options.
Encourage and respond to feedback from manager and team members.

Requirements

Bachelor’s degree, preferably in communications, marketing, digital, business or health/science-related field or equivalent experience.
3 years’ plus communications or related marketing / advocacy / digital / social / health experience.
Partnership, US/global health issues or health product communications experience preferred.
Demonstrated experience working across social platforms and executing programs supporting corporate, branded and unbranded healthcare and lifestyle initiatives.
Direct experience working across Facebook, Instagram, TikTok, X, LinkedIn, Snapchat, YouTube, Google Analytics.
General understanding of paid social and organic/user-generated content campaigns.
Possesses strong organizational and project management skills.
Superb internal and external communications skills (verbal, written, listening).
Strong time management skills, able to balance multiple priorities.

Skills

Social Media Management
Content Creation
Client Relationship Management
Project Management
Communication (Verbal, Written, Listening)
Time Management
Strategy Development
Social Copywriting
Creative Collaboration
Problem-Solving
Teamwork
Mentoring
Paid Social
Organic Social
User-Generated Content
Community Management
Social Platform Best Practices
Healthcare Regulations Compliance

Location

Remote

Work Type

Full-time

Experience Level

3+ years experience

Education Level

Bachelor's degree

Salary/Compensations

$70,000—$75,000 USD

Benefits

Medical
Dental
401(k)
Tuition reimbursement
Flexible time off
Flexible work environment
Exceptional range of flexible benefits
Personal support
Tailored learning and development opportunities

About the Company

Inizio Evoke is a global health marketing, communications, and transformation platform unlocking growth through data-driven insights and human centricity.
We study the 'why' behind health decisions and create creative solutions that inspire meaningful change.
We are a collaborative, ambitious agency creating meaningful work that shapes conversations around health and wellness.
We help redefine how healthcare brands connect with audiences in today’s ever-evolving social landscape.

Equal Opportunity

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.
We are proud to be an equal opportunity workplace.
Our company is dedicated to building a diverse, inclusive, and authentic workplace.