About the Role
The Market Manager is responsible for directing, motivating, developing capabilities, and managing wholesalers to achieve company targets and objectives. This role involves executing sales and brand strategies, maintaining brand standards, and serving as a product and brand authority in the marketplace.
Responsibilities
- Increase effective product placement and share of marketplace within the distribution network.
- Manage inventory to ensure product availability within the assigned market.
- Manage budget and revenue to ensure profitability targets are met or exceeded.
- Optimize deployment of point of sale resources to grow distribution, display, and share of mind.
- Review wholesaler inventory levels weekly to ensure proper days on hand and communicate gaps.
- Manage wholesaler ordering, confirmation, and tracking, including FOB and PTR details.
- Provide direction to wholesalers to ensure execution of chain and trade programming.
- Plan work week and month to include work-with days with wholesalers to execute ABP and foster trust.
- Conduct market surveys and analyze data to identify opportunities, measure execution, and hold wholesalers accountable.
- Set up and/or attend promotional events to aid in the growth of FIFCO USA brands.
- Directly engage key accounts to build relationships and execution in the market.
- Manage sales incentives for wholesalers and retailers, and internal FIFCO incentives.
- Conduct monthly business reviews with manager and wholesalers to review sales performance and plan growth.
- Track launches of brands and programs to gain focus and performance.
- Use CRM tool on market days to log trade marketing and display activity.
- Present to wholesalers, retailers, and sales teams, including creating presentations and analyzing data.
- Evaluate quarterly/trimester goals and create plans to achieve them.
- Ensure timely submission of expenses and wholesaler invoicing, and troubleshoot invoicing issues.
Requirements
- College degree is preferred.
- 2 years beverage experience preferred.
- Wholesaler management experience preferred.
- Valid Driver’s License.
- Ability to operate motor vehicles or heavy equipment.
- Ability to adjust or move objects up to 25 pounds.
- Ability to move about to accomplish tasks or move from one worksite to another.
- Ability to assess the accuracy, neatness and thoroughness of the work assigned.
Skills
- Product knowledge
- Brand positioning
- Sales strategy execution
- Inventory management
- Budget management
- Revenue management
- Point of sale optimization
- Market analysis
- Relationship building
- Sales incentive management
- Presentation skills
- CRM tool usage
Location
- Philadelphia, PA
- Delaware
Work Type
- Full-time
Experience Level
- 2 years beverage experience preferred
- Wholesaler management experience preferred
Education Level
- College degree preferred
Salary/Compensations
- $87,600 – 131,400/year
Benefits
- Generous Benefits with options to fit your life
- Blue4U Discounts
- Retirement Options with employer contributions
- 10 paid holidays per year
- Company Vehicle
- Generous paid time off
- Technology reimbursement options
- Health insurance
About the Company
- FIFCO USA is a company that values pride and community involvement.
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, genetics, national origin, disability, or status as a protected veteran.
- The Company participates in E-Verify.
