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About the Role

Wavemaker is seeking a Media Buyer responsible for the overall execution and management of their assigned client’s investment requirements, purchasing and monitoring all assigned campaigns to ensure all objectives are met. The Account Manager will be responsible for the day-to-day management of a client's Amazon, Retail Media and Search initiatives, including developing strategy and managing the execution of performance search media based on the client's business objectives.

Responsibilities

Solid understanding and interest in online marketing, in particular Amazon, Retail Media, and Search Engine Marketing.
Create, manage and execute strategic Ecommerce and search marketing plans that meet client goals
Create, presents and gain client approval on insertion orders, campaign strategies and tactics
Oversee and deliver on Account Management business processes
Forecast, generate and maximize revenue opportunities with clients
Monitor, track, evaluate, report and optimize campaign performance to maximize client investment
Deliver monthly client reports, verify data accuracy, provide analysis and keep clients updated on account status.
Scope and develop new business with companies looking to meet their marketing goals using search marketing
Build a solid partnership with your account’s media planners and the client services team, balancing each others’ expertise to find and develop practical ideas for future media growth, channel expansions or channel optimization
Maintain positive client relationships, expectations, and communications with the assistance of internal resources
Coach and develop the team
Stay up-to-date with industry trends and developments in digital marketing, emerging ecommerce platforms as well as consumer behavior to recommend improvements to accounts

Requirements

Experience using digital biddable platforms (Amazon Search, Google Ads, Instacart, Loblaws, Walmart, Bing Ads) and analytical tools (Google Analytics)
2-3 years of account/client management experience with complex paid /digital/ campaigns; multi-level sales/selling into accounts;
Track record of growing account scale and success, delivering great customer experiences through your working relationships on the client side
Experience with Bid Management tools (SA360, PacVue, Sellics)
Technical and analytical mindset with demonstrated ability to use paid media strategy to complement owned and earned media campaigns and meet business objectives
High level of attention to detail and the ability to handle and prioritize multiple accounts
Ability to interact in a professional manner and deal with clients face-to-face in a fast-paced environment
High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint
Desire to manage and mentor junior members of a team
Knowledge of French language is an asset
Amazon / Google Certification is an asset
Demonstrated previous leadership skills to manage and mentor a team
Prior experience in an agency environment highly desired, who have experience in handling media partner representatives and participating on digital media publisher relationships

Skills

Amazon
Retail Media
Search Engine Marketing
Ecommerce
Paid Media
Digital Marketing
Microsoft Office
Excel
PowerPoint

Location

Remote

Work Type

Hybrid

Experience Level

2-3 years

Salary/Compensations

$65,000—$115,000 CAD

Benefits

Competitive medical, group retirement plans, vision, and dental insurance
Significant paid time off
Preferential partner discounts
Employee mental health awareness days

About the Company

WPP is the trusted growth partner for the world’s leading brands.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other.

Equal Opportunity

WPP Media is an equal opportunity employer and considers applicants for all positions without regard to discrimination or regard to particular characteristics.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.