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About the Role

You will take operational leadership of our sales team and further develop our go-to-market strategy together with management. Your primary goal is to significantly increase the number of qualified demos and build a predictable, robust sales pipeline from them. You will develop existing outreach activities, tap into new lead channels, and transform successful approaches into scalable sales processes. Simultaneously, you will provide direction, energy, and structure to the team daily, ensuring individual improvement and predictable results.

Responsibilities

Operational leadership of the sales team and development of the go-to-market strategy.
Increase qualified demos and build a predictable sales pipeline.
Develop existing outreach activities and explore new lead channels.
Transform successful approaches into scalable sales processes.
Provide direction, energy, and structure to the team.
Ensure continuous improvement and predictable results for each team member.
Lead the team in daily business, providing clear direction and accountability.
Support individual potential development through regular coaching and feedback.
Ensure a continuous increase in qualified demos and a robust pipeline.
Monitor activities, conversion rates, forecasts, and closings, and derive concrete steps for deviations.
Identify, test, and develop new lead generation methods, including cold calling, LinkedIn and email outreach, partnerships, events, and referral models.
Evaluate channels based on clear KPIs and scale those that reliably generate demos.
Develop existing outreach processes and ensure SDRs and Full-Cycle AEs work with clear target groups, messages, scripts, and sequences.
Analyze ongoing opportunities with the team, identify blockers, and ensure clear next steps, including reliable forecasting and pipeline transparency.
Implement existing playbooks and develop them based on real experience, covering target groups, scripts, qualification, demo structure, and closing strategy.
Create an environment of high standards and mutual support, celebrate progress, and address issues early.
Share observations and ideas openly with management.

Requirements

Several years of experience in B2B sales.
Minimum of 2 years of leadership experience in sales.
Experience in building and managing a sales pipeline.
Demonstrable experience with outbound sales and cold outreach.
Experience in building or testing new lead channels.
Understanding of collaboration between SDRs and Account Executives.
Proficient use of HubSpot or a comparable CRM.
Good understanding of KPIs, forecasting, and conversion rates.
Enjoy developing people in sales.
Strong hands-on mentality and close involvement in daily operations.
Clear and direct communication, even on challenging topics.
High degree of personal responsibility, implementation strength, and entrepreneurial thinking.
Experience in a startup, scale-up, or dynamic growth environment is an advantage.

Skills

B2B Sales
Sales Leadership
Sales Pipeline Management
Outbound Sales
Cold Outreach
Lead Generation
CRM (HubSpot or comparable)
KPI Analysis
Forecasting
Conversion Rate Optimization
Team Development
Hands-on Mentality
Communication
Personal Responsibility
Implementation Strength
Entrepreneurial Thinking

Location

Charlottenburg

Work Type

Flexible working hours
Home office option

Experience Level

Minimum 2 years leadership experience
Several years of experience in B2B sales

Salary/Compensations

Base salary €60,000 plus performance-related variable compensation – OTE €100,000+

Benefits

Modern workplace with a roof terrace.
Snacks and drinks provided.
Flexible working hours.
Home office option.
Regular team lunches, dinners, and events.
Short decision-making paths and open communication.
Individual benefits: Mobility budget, shopping credit, or meal allowance.
Exclusive discounts via corporate benefits portal.

About the Company

yoursquares is one of the fastest-growing PropTech startups in the real estate industry.
We digitize and automate the entire sales and marketing process for new construction projects for developers.
Services include lead generation beyond classic portals, AI-powered telephone pre-qualification, and our own developer CRM with automation, analytics dashboards, and AI tools.
We have over 150 developer clients in Germany, Austria, and France, making us the digital sales partner for new construction projects.
As a bootstrapped startup, we are growing at over 700% annually and plan to scale significantly in the coming years.
Our mission is to become the #1 digital sales and marketing platform for new construction real estate projects in Europe.