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About the Role

The Sr. Manager, Customer Growth Direct Marketing will lead strategy, development, and implementation of revenue driving treatments across both Charge and Lend Cards, in email and direct mail channels. This high-impact role has significant opportunities for exposure to leadership across GCS and will partner cross functionally across various teams including Channel Marketers, Consumer Marketing, Product Management, Risk, Analytics, Technology, and Finance.

Responsibilities

Lead strategy, development, and implementation of revenue driving treatments across Charge and Lend Cards.
Execute marketing strategies in email and direct mail channels.
Partner cross functionally with Channel Marketers, Consumer Marketing, Product Management, Risk, Analytics, Technology, and Finance.

Requirements

Experience in direct marketing strategy, development, and implementation.
Experience with Charge and Lend Cards.
Experience with email and direct mail channels.
Ability to partner cross functionally with various teams.

Skills

Direct Marketing
Customer Growth Marketing
Integrated Marketing Strategies
Email Marketing
Direct Mail Marketing
Cross-functional Collaboration
Leadership

Location

Virtual
Hybrid
Onsite

Work Type

Hybrid
Virtual
Onsite

Experience Level

Senior Manager

Salary/Compensations

Competitive base salaries
Bonus incentives

Benefits

6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities

About the Company

American Express Global Commercial Services (GCS) offers powerful backing and financial support to business clients of all sizes.
The GCS Small Business Marketing team strives to provide customers with the world’s best customer experience.
The Customer Growth Marketing team within GCS develops integrated marketing strategies across channels delivering customer value through meaningful interactions at every touch to drive high levels of product satisfaction and long-term engagement among our customers.
Our culture is built on a 175-year history of innovation, shared values, and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues.
We operate with a strong risk mindset, ensuring we continue to uphold our brand promise of trust, security, and service.

Equal Opportunity

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.
US Job Seekers - Click to view the “Know Your Rights poster.