About the Role
The Product Marketing Specialist will support the development and execution of go-to-market strategies for Moneris' product portfolio. This role partners closely with Product Marketing Managers, Product Management, Sales, Marketing, and Customer Success teams to develop product positioning, create sales enablement materials, support product launches, and drive customer adoption.
Responsibilities
- Support the execution of go-to-market strategies for product launches, enhancements, and lifecycle marketing initiatives.
- Own assigned components of the launch process, including messaging development, marketing asset creation, and internal launch readiness activities.
- Develop and execute annual tactical marketing plans in collaboration with key internal and external partners.
- Create, review, and refine product marketing content, sales enablement materials, and campaign assets across digital and print channels.
- Partner with Sales and Sales Readiness teams to develop tools, resources, and communications that support sales effectiveness and product knowledge.
- Conduct market, competitor, and customer research to identify market opportunities, trends, and customer needs.
- Build and maintain relationships with strategic partners to support ongoing marketing initiatives and program execution.
- Track marketing program performance, budgets, and expenses to support effective resource management.
- Maintain marketing calendars and support the planning and coordination of marketing activities.
Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- 2-3 years of experience in product marketing, product marketing support, or marketing roles, preferably within a B2B environment.
- Experience developing or supporting marketing campaigns, sales enablement content, or go-to-market initiatives.
- Experience conducting market, competitor, or customer research to inform marketing activities.
- Experience collaborating with cross-functional teams to support business objectives.
- Experience within the payments, financial services, fintech, or related industry.
- Exposure to product launches, product lifecycle marketing, or product adoption initiatives.
- Experience supporting strategic partner or channel marketing programs.
- Familiarity with sales enablement tools and content development.
Location
- Etobicoke
Work Type
- Hybrid
Experience Level
- 2-3 years
Education Level
- Bachelor's degree
Salary/Compensations
- $53,000 to $72,000
Benefits
- Comprehensive Total Rewards Program
- Performance-based bonuses
- Flexible benefits starting from day one
- Choice of a health spending account (HSA) or personal spending account (PSA)
- Retirement planning support
- Profit-sharing programs including company match
- Defined contribution pension plan
- Growth & development opportunities
- Unlimited access to Coursera
- Mentorship programs
- Internal gig marketplace
- Holistic wellness support
- Employee & Family Assistance Program
- 24/7 virtual healthcare
- Workplace wellness initiatives
- Hybrid work arrangements
- Work from Abroad program
- Paid time off programs
- Recognition and rewards
- Company-wide recognition programs
- Exclusive banking perks from RBC & BMO
- Access to great employee discounts
About the Company
- At Moneris, we believe in empowering you to succeed—personally and professionally. As part of our team, you'll have access to resources, opportunities, and an inclusive environment that supports your development and career.
Equal Opportunity
- We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.
- We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.
