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About the Role

Q2 is seeking a Marketing Specialist to oversee our Marketing tech stack, focusing on vetting, implementing, troubleshooting, and managing these technologies. This role requires a technical and business-savvy individual with expertise in both marketing and technology, acting as a technical manager and marketing influencer to drive innovation.

Responsibilities

• Provide efficient, effective, and scalable business solutions to marketing and sales teams.
• Manage the design, implementation, execution, measurement, and refinement of core marketing technologies including compliance, content management, publishing, web analytics, marketing automation, and CRM solutions.
• Collaborate with marketers, sales professionals, business analysts, and marketing leaders to translate business strategy into marketing execution and promote technical capabilities into business benefits.
• Act as a player-coach within the marketing technology team, serving as a super user for the technology stack.
• Partner with analysts to align on tracking implementation and schema for reporting and visualizations.
• Provide systems and processes that enable organizational learning and insights for improved customer intelligence and messaging.
• Act as the marketing liaison to IT, providing support for the marketing technology stack.
• Ensure accurate data is securely and effectively collected, managed, and shared across marketing and sales systems.
• Adhere to all security, availability, confidentiality, privacy policies, and internal controls for compliance.
• Educate and evangelize capabilities and best practices to the broader team.
• Gather and refine requirements based on technical needs for marketing software purchases and partnerships.

Requirements

• Bachelor’s degree or equivalent in Computer Science, Marketing, or related field.
• Ideally one year of experience, preferably with B2B marketing.
• Excellent technical skills, creativity, analytical abilities, and strong communication skills.
• Sound knowledge of marketing principles, strategies, and theories.
• Experience managing marketing automation platforms, including supporting forms and landing pages, creating nurturing streams, progressive profiling, and lead scoring.
• Experience using Google Analytics, Google Tag Manager, and Salesforce (specifically lead routing rules and processes).
• Must be an energetic self-starter who works well independently and in a team setting.
• Fluent written and oral communication in English.
• Authorized to work for any employer in the U.S.

Skills

• Marketing Technology Stack Management
• Marketing Automation
• CRM Solutions
• Web Analytics
• Google Analytics
• Google Tag Manager
• Salesforce
• Content Management
• Compliance
• Publishing
• Technical Implementation
• Troubleshooting
• Business Analysis
• Communication Skills
• Data Management
• Security Policies
• Privacy Policies

Location

• Austin

Work Type

• Hybrid

Experience Level

• 1 year of experience

Education Level

• Bachelor’s degree or equivalent in Computer Science, Marketing or related field

Benefits

• Health & Wellness
• Hybrid Work Opportunities
• Flexible Time Off
• Career Development & Mentoring Programs
• Competitive health insurance offerings
• Generous paid parental leave for eligible new parents
• Community Volunteering & Company Philanthropy Programs
• Employee Peer Recognition Programs – “You Earned it”

About the Company

• Q2 is a leading provider of digital banking and lending solutions to banks, credit unions, alternative finance companies, and fintechs in the U.S. and internationally.
• Our mission is simple: build strong and diverse communities through innovative financial technology—and we do that by empowering our people to help create success for our customers.
• We celebrate our employees in many ways, including our “Circle of Awesomeness” award ceremony and day of employee celebration among others!
• We invest in the growth and development of our team members through ongoing learning opportunities, mentorship programs, internal mobility, and meaningful leadership relationships.
• We hold an annual Dodgeball for Charity event at our Q2 Stadium in Austin, inviting other local companies to play, and community organizations we support to raise money and awareness together.
• We’re proud to foster a supportive, inclusive environment where career growth, collaboration, and wellness are prioritized.
• Our benefits go beyond healthcare—offering resources for physical, mental, and professional well-being.
• Q2 employees are encouraged to give back through volunteer work and nonprofit support through our Spark Program.
• We believe in making an impact—in the industry and in the community.

Equal Opportunity

• We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, or veteran status.