Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

We are seeking a Brand Strategist to define Mous's market perception, cultural relevance, and storytelling across all content and communications. This role bridges brand, content, and communications, translating strategic positioning into actionable plans, campaigns, and narratives that build brand depth. It's a storytelling-focused position that requires turning strategy into impactful communications.

Responsibilities

• Contribute to and help evolve Mous' brand strategy and positioning.
• Translate brand strategy into content plans, campaign concepts, and communications.
• Partner with Creative Strategy and Content teams to develop brand-story-rooted formats and franchises.
• Draft and shape key brand communications, including campaign narratives and messaging.
• Represent the brand on camera for flagship content, brand storytelling, or franchises.
• Incorporate insights from content and audience performance back into brand strategy.

Requirements

• Experience contributing to or owning brand strategy and positioning.
• Strong writing and communications skills.
• Commercially sharp, connecting brand work to measurable outcomes.
• Comfortable presenting or speaking on camera.
• Strong collaborator with Creative, Content, and Growth teams.
• Strategic thinker with strong creative instinct.
• Confident communicator, both in writing and verbally.
• Comfortable owning outcomes and defending a point of view.
• Adaptable across a varied remit, from strategy to hands-on comms and camera work.
• Experience working for a consumer or DTC brand (nice to have).
• Experience briefing or directing content production (nice to have).
• Familiarity with organic and paid social performance (nice to have).

Skills

• Brand Strategy
• Brand Positioning
• Content Strategy
• Communications Strategy
• Storytelling
• Campaign Development
• Messaging
• Copywriting
• Performance Marketing
• Data Analysis
• Collaboration
• Presentation
• On-camera presence

Location

• Hoxton, London

Work Type

• Hybrid

Experience Level

• Mid-level

Salary/Compensations

• Competitive salary reflective of experience and impact

Benefits

• Significant opportunity for growth, ownership, and career progression
• 30% Friends & Family discount on all Mous products
• 25 days’ holiday + 8 bank holidays
• 1 month paid leave after 5 years’ service
• Cycle to Work Scheme
• Charlie HR perks and discounts
• Regular socials, events, and on-site activities
• On-site gym

About the Company

• Mous creates tech and lifestyle products that are fit for purpose, perform as promised, and empower users.
• The company has over 10 years of experience pushing product performance through first-principles design, real-world testing, and R&D investment.
• Mous has built in-house marketing capabilities, creating engaging, performance-led content for a passionate community.
• The company's ambition is to raise industry standards and build one of the most effective consumer brands globally.

Equal Opportunity

• Mous is an equal opportunity employer.
• We celebrate individuality and are committed to building a diverse team with a wide range of experiences, perspectives, and backgrounds.