Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

As Head of E-commerce & Digital Experience, you will shape SEPHORA UK's digital growth, driving customer acquisition, engagement, loyalty, and profitable growth. You will lead the strategy and evolution of the digital business across web and app, creating seamless and commercially powerful experiences. Your role involves collaborating with various teams to position SEPHORA UK as a leading digital market in Europe, championing innovation and customer obsession.

Responsibilities

Build and drive SEPHORA UK’s e-commerce strategy, digital roadmap, and growth priorities.
Accelerate online sales, conversion, customer engagement, and lifetime value.
Own and evolve the digital product roadmap across web and app, partnering with Tech.
Continuously improve the customer journey across personalisation, on-site merchandising, search, product discovery, UX, SEO, GEO, AI-enabled experiences, and site performance.
Lead the execution of digital campaigns, promotions, launches, drops, key trading moments, and seasonal activations.
Build strategic growth plans with priority brand partners.
Champion innovation across digital beauty, testing new technologies and customer experiences.
Ensure every digital touchpoint reflects SEPHORA’s premium positioning and brand storytelling.
Partner cross-functionally to deliver seamless omnichannel journeys.
Monitor and optimise digital P&L drivers including payment, shipping, fraud, returns, and customer care.
Build, lead, and develop a high-performing e-commerce organisation.
Act as a key interface with Regional and Global Digital teams, sharing best practice and driving alignment.

Requirements

Commercially sharp and customer-obsessed digital leader.
Ability to set a bold vision and collaborate effectively.
Curiosity to push digital beauty boundaries.
Positive, solution-focused, and highly adaptable.
Combines strategic thinking with a hands-on approach.
Builds strong relationships across teams.
Significant experience in a senior digital, e-commerce, or omnichannel leadership role, ideally within a multi-brand retail environment.
Deep expertise across e-commerce, digital product, customer experience, and omnichannel retail.
Proven track record of growing a digital business and delivering profitable commercial performance.
Strong understanding of digital platforms, web and app ecosystems, UX, SEO, product discovery, personalisation, and site optimisation.
Strong commercial and analytical capability.
Experience leading digital campaigns, commercial activations, brand partnerships, and online growth initiatives.
Strong awareness of digital innovation, AI, automation, and emerging commerce trends.
Proven experience building, leading, and developing high-performing teams.
Excellent stakeholder management skills.
Experience working with external technology partners, agencies, or strategic suppliers is beneficial.
Must have the right to work in the UK.

Skills

E-commerce strategy
Digital product management
Customer experience
Omnichannel retail
Digital marketing
UX/UI
SEO
Personalisation
Site optimisation
AI
Automation
Stakeholder management
Team leadership

Location

Work Type

Full-time

Experience Level

Senior leadership

About the Company

At SEPHORA UK, beauty is about freedom of expression, discovery, and belonging.
SEPHORA is part of the LVMH family.
SEPHORA UK is undergoing exciting expansion.
SEPHORA UK aims to be one of the leading digital markets in Europe.

Equal Opportunity

SEPHORA is proud to be an equal opportunity workplace for all.
We do not discriminate in recruitment, hiring, training, advancement, or other employment practices.
We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.
We welcome applications from all suitably qualified candidates.