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About the Role

As Associate Director of Search Engine Optimization, you’ll analyze search data to provide tremendous insights into the motivations of consumers, leading a team that’s on the cutting edge of search technology and search engine marketing strategies.

Responsibilities

• Clearly and convincingly presenting search engine optimization capabilities to clients and best practices to internal teams
• Developing and presenting proposals and recommended tactics to clients and working with Managers and Supervisors to present all client deliverables
• Leading process improvement efforts
• Developing or approving all scopes of work that include search engine optimization
• Ensuring excellence and accuracy in all client deliverables
• Collaborating with Delivery Managers on project timelines and with Staffing on resource needs
• Developing and maintaining high-quality talent

Requirements

• A four-year degree in marketing, computer science or a related field
• 7+ years of combined experience in search engine optimization, project management or account management
• Proven leadership skills and prior experience managing a team
• Experience scoping projects, providing forecasts and driving ongoing process improvement
• Strong analytical and problem solving skills – and a knack for details
• Ability to manage and prioritize multiple projects simultaneously and make smart, fast decisions
• Knowledge of HTML, JavaScript, and CSS
• Outstanding leadership and people management skills
• Stellar communication and presentation skills – you’re poised, articulate and convincing
• Willingness to travel as needed
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney, Profound) is a plus, especially for tasks like ideation, research, or content generation.

Skills

• Search Engine Optimization
• Project Management
• Account Management
• HTML
• JavaScript
• CSS
• Leadership
• People Management
• Communication
• Presentation
• Analytical Skills
• Problem Solving
• Generative AI Tools

Experience Level

• 7+ years

Education Level

• Four-year degree in marketing, computer science or a related field

Salary/Compensations

• USD $97,375.00 - USD $155,961.00/Annually

Benefits

• Medical coverage
• Dental
• Vision
• Disability
• 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

About the Company

• Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world.
• Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index.
• Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One."
• Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
• It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
• We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

Equal Opportunity

• All your information will be kept confidential according to EEO guidelines.