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About the Role
As a Search Engine Optimization Senior Analyst, you will provide insights to inform client online marketing strategies. You will collaborate with cross-functional teams including Marketing, Creative, Technology, Strategy, and Media to gain comprehensive knowledge of agency capabilities.
Responsibilities
- Consult with internal teams and clients on search engine accessibility
- Perform keyword mining, segmentation, mapping, gap analyses, and competitive analyses
- Provide optimization recommendations for site content
- Develop and execute link-building strategies
- Provide monthly and quarterly metrics reports to demonstrate initiative value
Requirements
- Four-year degree in marketing, computer science, or a related field
- 2 to 4 years of experience in search engine optimization, web development, or analytics
- Basic knowledge of HTML, JavaScript, and CSS
- Solid analytical and problem-solving skills with attention to detail
- Strong communication and presentation skills
Skills
- Search Engine Optimization
- Web Development
- Analytics
- HTML
- JavaScript
- CSS
- Prompt-based interaction
- Generative AI tools
Experience Level
- 2 to 4 years
Education Level
- Four-year degree
Salary/Compensations
- USD $60,800.00 - USD $93,600.00
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Third largest communications group in the world with nearly 80,000 professionals
- Operates in over 100 countries
- Listed on the Euronext Paris and part of the CAC 40 index
- Utilizes a transversal, unified model under the mantra The Power of One
Equal Opportunity
- Publicis Groupe honors and celebrates all identities and is focused on fostering belonging and creating equitable and inclusive experiences
- All information will be kept confidential according to EEO guidelines