Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

Real Chemistry is seeking a Group Director, Media to lead and scale our Paid Search capability. This individual will serve as the Paid Search team lead, responsible for defining the practice, elevating activation standards, and driving performance across platforms such as Google, Bing, Open Evidence, and other query-based environments. This role will act as the senior authority for the channel, ensuring excellence in both strategy and execution while integrating paid search into broader omnichannel plans. You will lead a high-performing team, partner closely with strategy and analytics, and deliver measurable outcomes for pharma, biotech, and life sciences clients. This is a senior leadership role suited for someone with strong agency experience who can operate both strategically and hands-on, while building capability and advancing innovation within the paid search space.

Responsibilities

Serve as the senior Paid Search lead across assigned accounts, owning channel strategy, investment approach, testing roadmaps, and performance outcomes
Translate brand objectives into actionable paid search strategies aligned to broader omnichannel journeys across HCP and DTC audiences
Guide clients through recommendations, measurement frameworks, optimization decisions, and performance storytelling
Ensure all campaigns meet healthcare compliance standards in partnership with cross-functional teams
Establish best practices for paid search activation, including pacing, optimization, QA, and reporting
Partner with analytics and strategy teams to define KPIs, measurement approaches, and learning agendas
Identify performance drivers and optimization opportunities, adjusting plans to deliver strong results
Lead, mentor, and develop a high-performing Paid Search team, building capability and bench strength
Create scalable processes and playbooks specific to paid search, including governance models and quality standards
Drive strong collaboration across RC Media, ensuring paid search is effectively integrated with strategy, analytics, planning, and creative
Champion innovation across paid search platforms and tools, including AI-driven optimization, automation, and audience strategies
Support new business and organic growth through insight-led paid search strategies
Stay ahead of trends shaping paid search and healthcare media, including privacy changes, platform evolution, and targeting shifts
Explore emerging AI and LLM-driven search environments and integrate new self-serve platforms into the paid search offering

Requirements

10+ years of experience in performance media within an agency environment, with deep specialization in paid search
Experience supporting pharma, biotech, or life sciences clients, with a strong understanding of regulatory considerations
Expertise in paid search strategy and activation across major platforms
Ability to connect paid search to broader omnichannel strategies
Proven leadership experience managing and developing teams
Strong client presence with the ability to influence and communicate with senior stakeholders
Analytical mindset with the ability to translate data into actionable insights
Experience working cross-functionally with strategy, analytics, and creative teams
Strong organizational skills and ability to operate in a fast-paced, evolving environment

Skills

Paid Search
Google
Bing
Open Evidence
Omnichannel Strategy
Analytics
AI-driven optimization
Automation
Audience strategies
LLM-driven search environments
Self-serve platforms

Location

Remote
Hybrid

Work Type

Full-time
Hybrid
Remote

Experience Level

Senior leadership
10+ years

Salary/Compensations

$130,000-$200,000

Benefits

Comprehensive benefit program and perks
Offices in key markets with free snacks
Generous holiday and paid time off
Private medical, dental, and vision plans
Support in saving for the future
Mental wellness coaching and support
Access to more than 13,000 online classes with LinkedIn Learning

About the Company

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.
Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.
RC Media is Real Chemistry’s unified media offering, formed through the integration of the legacy strengths of GTO, Spring & Bond, and Real Chemistry. Today, RC Media operates as one connected team delivering modern, measurable, and insight-led media solutions for healthcare and life sciences brands. We bring together deep channel expertise, omnichannel strategy, analytics, and creative partnership to drive performance across both HCP and patient engagement.

Equal Opportunity

Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.