About the Role
We are seeking a Social Media Manager to lead the multi-platform social presence for The Schultz Report and additional NFL shows and channels. This person will own the show's voice, grow its audience, and turn long-form content into engaging short-form storytelling while staying deeply plugged into the world of NFL football.
Responsibilities
- Own multi-platform programming, content calendar, and content strategy across all Schultz Report channels, including Instagram, TikTok, YouTube Shorts, and X.
- Grow all show channels and maintain a consistent, active presence in the show's comments — genuinely engaging with and building the community.
- Create, develop, and own the show's tone and voice across all platforms, maintaining editorial consistency.
- Generate and organize ideas for social content tailored for social platforms.
- Oversee, manage, and update the show's content calendar.
- Attend show recordings and identify standout moments to support the show's weekly publishing cadence.
- Timestamp video content and collaborate with editors, ensuring efficient content workflows for each platform.
- Develop workflows and outline delivery deadlines for vertical show content across social media channels.
- Collaborate cross-functionally with hosts, executives, and editing team to align storytelling with talent positioning and audience growth strategies.
- Translate long-form podcast and video content into high-performing short-form storytelling, partnering with production and analytics teams to refine editorial strategy based on audience engagement.
- Track and report on platform performance metrics, using data to inform content decisions and identify what's resonating with the audience.
- Stay ahead of platform trends, algorithm shifts, and emerging formats, and proactively bring new ideas to the team.
- Monitor NFL news, trends, and cultural moments in real time to identify timely content opportunities for the show.
- Oversee ad placements and sponsorship integration across YouTube and social media channels.
- Provide support in evaluating incoming ad opportunities, recommending rates based on analytics and projections.
- Provide guidance to the sales team on brand deals and sponsorship alignments, ensuring content segments meet partner goals.
- Support tentpole event activations (e.g., Super Bowl) by developing content that aligns with Schultz Report creative strategy.
Requirements
- 4+ years in social media for a brand, creator, or media company — spanning both strategy and hands-on execution, ideally in sports, podcasts, or entertainment.
- Detailed knowledge of all major social platforms and their best practices.
- Excellent written and verbal communication skills.
- A strong, distinct point of view on voice and tone.
- A genuine love of the NFL and the game of football.
- Experience managing content calendars and multi-platform publishing schedules.
- Comfort working with performance data/analytics tools to guide content strategy.
- Self-directed with strong problem-solving proficiencies.
Skills
- Social media strategy
- Content calendar management
- Content strategy
- Community engagement
- Content creation
- Video editing collaboration
- Workflow development
- Data analysis
- Trend monitoring
- NFL knowledge
- Sponsorship integration
- Sales guidance
Experience Level
- 4+ years
Benefits
- All benefits mandated by applicable state law
About the Company
- Rain Delay Media is an award-winning production company powering sports' biggest athletes and creators across YouTube, podcasts and social media, including Road Trippin' with Richard Jefferson & Kendrick Perkins, Kickin' It with Deestroying and Club 30 with Henrik Lundqvist.
